When to Hire a Professional Ghostwriter
You and your staff may want to deliver appealing content for your target audience, but prefer to devote your energy to running your company. Or, you may be committed to regularly providing engaging and interesting content, but your team lacks the time or the advanced writing skills to rapidly generate material for publication. Hiring a ghostwriter […]
Visual Content Creation Tools You are Going to Need
If you want content that pops, then it has to be visual. A 2013 study conducted by Simply Measured proves that graphics enhances brand engagement, which is one of the reasons that Instagram is a major player in the social network game of thrones. The problem is creating visual content is a skill set just […]
Allergic to Writing? Hire a Professional to Write Your Inbound Marketing
With allergy season upon us, you might find yourself sneezing at the thought of writing content for your company’s inbound marketing strategy. If you would rather be sitting poolside, taking the day to weed your garden, or having a picnic at the beach, you can hire a ghostwriter to complete your content for you. Professional […]
Ghostwriters Are Good For Some Projects, But Not All
Should you hire a ghostwriter to write fiction with your name as author? How about an e-book about the history of your industry? Articles for your website? Blogs? When does it make sense to contract ghostwriting services and when does it not? Ghostwriters and writing authored by ghostwriters abounds. Most of the autobiographies you see […]
How Google’s Authorship Program Benefits Freelance Content Writers
If you read blogs about SEO you’ve probably at least heard a bit about Google Authorship and read musings about what it might mean for people who publish on the web. You may even have noticed that the appearance of some Google results have changed. But, what does this have to do with you as […]
It’s in the Mail!
When you think about ways to connect with your customers and potential customers today, you are more likely to consider social media, email newsletters and other high-tech forms of marketing. However, just because you can reach your audience through the internet does not mean that is always the right choice. If you plan correctly, direct […]
Hiring a Ghostwriter for Federal Grants
A non-profit business pursuing a grant from the federal government needs to understand the technical requirements and standards expected by the government in all applications. The application often has to go through a long bureaucratic process which involves multiple forms and lots of declaration-signing as well as certifications. Every piece of document, every word and […]
Make Sure the Shoe Fits: Hiring Writers that are “Right” for Your Business
Quality writing is a mainstay of marketing for any business, and in today’s world of instant communication, strong content writing for the web and other digital platforms is absolutely essential for success. That poses the question: How does a business owner find the best writer, or writers, for his or her business? Unless you are […]
Using a Ghostwriter to Create Engaging Vlogs
Video blogs, or “vlogs”, are blogs that are spoken rather than written and involve someone talking into a video camera for the purpose of conveying all sorts of information. People who make many vlogs and continuously post them on YouTube or on a personal blog are called “vloggers”. Vlogging has actually created quite a few […]
Ghostwriters & Ghostbusters: Why Can’t We All Just Get Along?
The coffee maker is on, and the sun coming through the window, well, quite frankly it looks beautiful-transcendental, even. The ghostwriter sits down to work. The neurons are firing on all cylinders, and the synapses are trafficking thoughts like hi-tech suspension bridges. Nope; this isn’t going to be one of those days when the writer […]
New Journalism vs. Blogging
Are these the golden days of the content marketplace? One could certainly make the argument that the saturation of writers coupled with the rising number of clients looking for good content has created a sort of modern Renaissance. While some content service providers act as a GPS system, directing and navigating clients to writers who […]
Should I Hire a Ghostwriter for My eBook?
As technology advances, eBooks are becoming increasingly popular over traditional print. Even public libraries are getting into the game by providing electronic format lending via Apple iProducts and Kindle devices. For those interested in sharing their knowledge or stories with the world, creating an eBook can be quite a lucrative opportunity. But what if an […]