Content Marketing Resources

We practice what we preach when it comes to content marketing. Dive into our guides, how-to's, webinars and wizards, and surface with everything you need to know about content marketing.


We Wrote the Book(s) On Content Marketing

Professional Writing Skill Price Guide
Quality writing is the new way, and frankly the only way, to engage readers and keep them coming back for more. With attention spans somewhere near zilch and online reading choices somewhere near a bazillion, you need quality prose to snag readers orbiting at high speeds.

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The Content Marketing Roadmap
What is content marketing? It's the art of listening to your customers' needs and wants and the science of delivering it to them in a compelling, engaging way. It's constantly testing campaigns with A/B testing to learn what works best. And it's a simple, well-told story that gets passed around and keeps readers coming back for more.

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Tools

Creative Brief Wizard
Simply answer the questions, and the wizard generates a PDF that you can share with writers.

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The Writing Style Guide Wizard
Simply answer the questions, and the wizard generates a PDF that you can share with writers.

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Language Analysis
A tool that evaluates the "readability" of an article based on three metrics: the Flesch Reading Ease (Flesch), Flesch-Kincaid Grade Level (Kincaid), and Gunning fog (Fog) scores.

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Topic Finder Tool
Have some keywords but don't know what to write about? Our topic suggestion tool can help you.

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A Guide to Our Guides

Writer Hotspot Guide
We explored the web looking for the best places on the web for writers to hangout. Download the quick link guide and see some of the best writer resources and communities on the web.

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Pricing Guide
WriterAccess is committed to helping educate all buyers and sellers of writing, not just those who use our service. We've learned that successful price negotiation requires knowledge of the writing field as a whole. Therefore, this guide is general: It's a summarized overview of common project types and prices, for writing services that can make or break your business.

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Panda Guide
Quality content is clear, simple, and easy to understand. It offers elements that educate, inform, enlighten, change impressions, encourage trial behavior, and inspire the readers to take other useful actions.

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Writer's Guide
This guide contains everything you need to know to advance your career at WriterAccess.

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Enterprise Services Guide
Your business is big and booming. As awesome as that is, all the responsibilities that keep piling up on your desk may be a little less fabulous. Free yourself from fretting about a steady flow of quality content with WriterAccess Enterprise Service.

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Plus Service Guide
Download our guide on how Plus Service can get you tuned up in the platform.

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API Integration Documentation
Optimize your workflow by implementing WriterAccess directly in your application. Create and manage your orders directly via your CMS, blog or any other Internet-connected application. The WriterAccess API provides access to the complete order process.

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Writing Style Guide
You can think of writing style as personality expressed in writing. This guide aims to introduce different writing styles that can be used by writers to connect with readers that all have different goals, motivations, and context in which they live, work and play.

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Three Stooges Guide
Having fun is part of our job description here at WriterAccess. That's why we put together The Three Stooges Guide to Content Marketing. Download it now for a grin.

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The 2014 Stanley Cup Social Media Guide
The 2014 Stanley Cup Social Media Guide is a new take on the cup. We measured each team's social media presence to see who the real NHL champions are in the content marketing arena.

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Content Marketing Videos

WriterAccess Introduction

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Metaphor Magic

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Byron's CMC Rant

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WriterAccess Tutorial - Finding Writers

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WriterAccess Tutorial - Placing an Order

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WriterAccess Tutorial - Managing the Workflow

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Monthly Content Marketing Webinars

How to Go Viral with Content Promotion: Small Hacks, Huge Impact
Thursday, August 27, 2015
Larry Kim, Founder of WordStream and Content Marketing Conference speaker, shares content promotion hacks to guarantee viral sensation before even writing a single word.

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Automated Content Marketing: How to Get the Word Out & Leads In
Wednesday, July 29, 2015
Mathew Sweezey, CMC 2015 speaker and Principal of Marketing Insights at Salesforce shares his knowledge on automated content marketing.

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Living the Remote Dream
Thursday, July 02, 2015
Darren Murph talks about how to make living the remote dream a reality with host Byron White.

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Thriving in the Content Marketing Jungle: Lessons from Leading Practitioners
Thursday, June 04, 2015
Michael Gerard, Chief Marketing Officer of Curata, joins host Lauren Cowher to discuss the findings of Curata's 4th survey of 600 marketing organizations.

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Why Creativity and Emotion Matter Most
Thursday, April 30, 2015
Byron introduces Douglas Van Praet, who discusses the role that emotions play in our purchasing decisions.

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Content Marketing Podcasts
7/27/2015 Todd Henry, Founder Accidental Creative
7/23/2015 Mike Fishbein, Founder Startup College
3/23/2015 Russ Jones, CTO nTopic
3/23/2015 Jon Wuebben, CEO and Founder Content Launch
3/19/2015 Teresa Hessler, CMO RankRanger