When you were a child, you may have dreamed of writing for a newspaper or publishing the next great American novel, and now, you still are dreaming of becoming a writer. However, your dreams have shifted, and you want to become the next big woman blogger. Luckily, there is a huge demand for women bloggers, and some companies even prefer to hire women bloggers because they are able to add a personal touch to many issues.
The Potential for Success
There is a huge sea of women bloggers, and some of these women are the best paid and most prolific bloggers on the Internet.
Unfortunately, you cannot expect the phone to ring with a Meryl Streep movie deal like it did for Julie Powell, whose popular cooking blog was made into the movie “Julie and Julia.” You may never get book deals and television spots like Ree Drummond of The Pioneer Woman. But you can dream big, and you can be successful.
Find Your Niche
The internet is full of women bloggers, and one of the most important parts of becoming successful is finding your niche. To get traffic to your blog, you should have a niche. If you homeschool, you could focus on that. If you love to cook, you can focus on that.
Within your niche, you need to provide value for your readers. You can entertain your readers or inform them, but if they are not gaining something from your blog, they will not read it.
Find a Niche within a Niche
Many niches are oversaturated, and your only hope of rising above the fray is to get noticed. If you are writing about food, you could focus on vegan diets, raw foods, dairy free, gluten free, or rich and amazing recipes full of butter. If you blog about homeschooling, you could write about unschooling, the Charlotte Mason method, Waldorf inspired learning, or a long list of other topics.
Have an Objective
A clear objective is an important part of your new writing career. If your objective is to have fun and meet other women bloggers, then you simply need to start writing. To build a community, you should read similar blogs and make comments on them. If your objective is to make money, you will need to pick a topic that can be monetized. Spouting theories from your women’s studies classes may be interesting, but it may be hard to monetize. To monetize, you need to pick a topic that can be easily related to the sale of goods and services.
Never Give Up
The important thing is to never give-up. If something does not work, try it again another way. If you need help, reach out to successful bloggers. Most importantly, just keep writing. The more you write, the more you will learn about the process and yourself. If you find something that you love and are passionate about, your readers will feel that in your writing, and return for more.
Kari B is a freelance writer available on WriterAccess, a marketplace where clients and expert writers connect for assignments.