Put Your Website in the Fast Lane: 10 Tips for Increasing Traffic
“Create a website and wish they come” is a grand idea. Too bad that isn’t going to work to bring in the traffic these days! Whether you paid thousands of dollars to set up your website, or you made it free and easy using a cookie cutter web host, you are still at risk of […]
Building a Bold Blog: How to Infuse Personality Into Articles
Most blog posts, frankly, are crap. A grammatically correct, topical and fluid article may be a thing of technical beauty, but it isn’t enough to elicit a passionate response from readers, or even convince them to finish a sentence. Companies who hire a blogger who provokes a response from the “too long; didn’t read” Internet […]
Why Your Cousin’s Best Friend’s Babysitter May Not Be Your Best Blog Writer
The trend seems to be for everyone and their brother, their butcher and their cousin’s best friend’s babysitter to suddenly decide they’re a writer. The trend has reared its ugly head on blogs and websites all over the Internet, and you’ve probably seen examples in letters or sales stuff sent to your home. You’ll be […]
What a Guest Blogger Can do for You and Your Blog
Being the owner of a blog can sometimes be exhausting. The blog owner is ultimately responsible for all the decisions that go into the blog’s creation. They select the blog’s theme, decide on the niche to concentrate on, and they decide whether to monetize their blog or not… and the most important aspect about their […]
Logical Validity v. Soundness
The word logic is derived from the Greek word logos. Logos has several nuanced meanings, but the one with which I am presently concerned pertains to deductive argument. Logic is simply the rules by which one must abide in order to present a valid, deductive argument and nothing more. In the political environment in which […]
Content! Advertainment! Mindshare!
The Newsroom, Aaron Sorkin’s HBO drama, features a prominent character that’s a blogger/content marketer. Dev Patel, the actor most famous for his breakout role in Danny Boyle’s Academy Award winning film Slumdog Millionaire, plays the man behind the keyboard and in control of The Newsroom’s content needs. While reading this, your first thought is probably: […]
5 Questions to Ask Before You Hire a Blogger
People have big dreams when they launch a new website, whether they own a large business or create the site for fun. Those dreams often involve visitors coming to the site and buying products or browsing the content. Unfortunately, those dreams don’t always come true. There is a reason that visitors aren’t coming to your […]