Writer #9853
Roswell, GA
Busy
6 Star Rating
199 Love Lists
80 Clients
201,000 Words
Erin has a business degree from the University of Michigan and a law degree from the University of Cincinnati. She worked as a business consultant for almost 18 years, specializing in healthcare. Her clients included physician groups, nursing homes, hospitals, and hospital groups and networks and the projects included feasibility studies, program development, staff and program assessments, market analysis, and presentations. As a freelance writer, she writes blogs, articles, web content, white papers, business analyses and reports, and other content crafted to meet her clients' goals. Most of her writing is on legal and business topics but she enjoys the challenges of learning new things as interesting projects come her way. She has also traveled extensively, teaches art classes and is a traditionally published fiction author.

Highlights

Orders
236
Last Login
12/4/16
Elite Skills
7
Samples
10

Erin F's Blog Post Product Experience

131 Projects Completed, Elite Badge Awarded

Erin utilizes her business and law degrees, as well as her skills a fiction author, to write effective and compelling blogs for a variety of clients. She writes content for law and accounting firms, B2B companies, small specialty retailers, home remodeling companies, healthcare organizations and more. Each blog is original and tailored to each client's communication goals and target audience.

Industry Projects

  • Health100+
  • Medical100+
  • Business100+
  • Marketing50+
  • Legal50+

Summary of Industry Experience

Health

Erin worked as a health care consultant in the field of physical medicine and rehabilitation for almost 20 years. She has worked with hospitals, hospital networks, skilled nursing facilities, Alzheimer's units, home health care providers, Continuing Care Retirement Communities, physician groups and inpatient/outpatient rehabilitation programs. Her work encompassed feasibility studies, strategic plans, patient data analysis (length of stay, DRG, and more), payor analysis, policy and procedure writing, job description development, market analysis, market plan development, marketing material development, and much more. She has also written articles on a variety of health care topics for industry magazines, company newsletters, and websites.

Medical

Erin worked as a health care consultant in the field of physical medicine and rehabilitation for almost 20 years. She has worked with hospitals, hospital networks, skilled nursing facilities, assisted living facilities, Alzheimer's units, home health care providers, Continuing Care Retirement Communities, physician groups and inpatient/outpatient rehabilitation programs. Her work encompassed feasibility studies, strategic plans, patient data analysis (length of stay, DRG, and more), payor analysis, policy and procedure writing, job description development, market analysis, market plan development, marketing material development, and much more. She has also written articles on a variety of health care topics for industry magazines, company newsletters, blogs, and websites.

Business

Erin worked has a business for almost 20 years. She has written an extensive variety of documents including business reports, market analyses, staff assessments, marketing materials, blogs, and other internal and external communication documents. She has written website content for businesses ranging from law practices and accounting firms to specialty food and home improvement businesses. She also writes speeches, quarterly and annual reports, and presentation pieces for all types of businesses.

Marketing

Erin has developed and implemented marketing programs for a variety of facilities including outpatient rehabilitation programs, nursing homes, chiropractic offices, small businesses, and more. In addition to developing the marketing plan, she also created many of the print and online materials designed to drive the target audience to the client's programs, locations, or services. She also writes blogs and articles to address b2b challenges and opportunities as well as web content design to drive business to the site that translates into action by the audience.

Legal

With a background in both business and law, Erin's freelance writing career has included writing blogs, article, and white papers for business and criminal defense law firms. She is also completed several projects that required assessment of legal positions as they relate to a specific topic of interest. Several of her clients require legally-focused web content that addresses the audiences specific needs or concerns.

Product Projects

  • Blog Post100+
  • Web Page50+
  • Brochure50+
  • Press Release20+
  • Grant/Proposal10+

Summary of Product Experience

Blog Post

Erin utilizes her business and law degrees, as well as her skills a fiction author, to write effective and compelling blogs for a variety of clients. She writes content for law and accounting firms, B2B companies, small specialty retailers, home remodeling companies, healthcare organizations and more. Each blog is original and tailored to each client's communication goals and target audience.

Web Page

A web page exists to inform the target audience of the services or products available from a business. An effective web page is one that reflects the needs and issues of the target audience as well as provide information. Erin's business experience, both as a consultant and an owner, allows her to understand both sides of this equation to create web content that is specific to the business and their target clientele.

Brochure

Erin works with a variety of clients to develop brochures to market their business to their audiences. Focusing on each client's needs and goals, Erin creates unique and effective marketing materials to best promote the client's product or service. Her clients include large hospital systems and small, local business including chiropractors, restaurants and hair salons.

Press Release

Erin understands that a press release is more than a marketing piece, it is an enticement. The goal is to hook a reporter into wanting to learn more about the topic and seek out the client for more information. She drafts her press releases with this issue in mind with the intent that it the first step in a larger marketing process.

Grant/Proposal

Working with a variety of not-for-profit organizations, Erin has written almost 20 grant proposals with a 95% success rate. Clients have included a Chicago area Easter Seals Facility, churches, and groups starting programs for at-risk youth and people with HIV. Her proposals have resulted program funding, copy machine donations, and facility renovations. Her smallest successful proposal was from Xerox for a copy machine and the largest was for a $6,000 grant for an HIV support program.

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