Punchy headlines, informative blurbs, or a creative spin on a technical message are Annie's specialties! Annie has a knack for picking up on brand voice and tone quickly.
She excels at crafting catchy, concise, and memorable ad copy, but can also flex her creative muscles with long-form blog content or press releases (500-1,000 words). Her experience runs the gamut of first-person pieces designed to connect and resonate with the target audience to more technical pieces detailing the features of an app.
Annie also has experience with optimizing content with SEO keywords to improve website ranking and designing her own accompanying graphics using Canva.
Annie's interests include books, reading, libraries, education, technology, health and wellness, and disability advocacy.
Writing about book topics for over 8 years has given Annie the unique experience of being able to tackle nearly any subject matter imaginable! From AI to cookbooks (and many stops in between), Annie is a jill-of-all-trades when it comes to becoming an expert on a particular subject matter.
Annie worked for 2 years for a major publishing house, assisting with PR, email marketing, advertising, website copy, product descriptions, and more.
Annie has worked at an educational technology company for over 8 years with experience in copywriting, blog writing, presentations, email marketing, and advertising.
Annie has worked for over 8 years at an educational technology company that created a reading app used by millions across the globe. In her role, Annie has helped build and define the brand voice and tone on the consumer blog and social media accounts. She's actively written long-form and short-form technical pieces about how to navigate the app to improve user experience and promote usage of the app.
Content types like social media and blog posts are fast becoming one of the best ways to reach your audience in 2024. Annie has experience pulling followers in on social media and using a consumer blog to continue to build that connection with the brand. Juggling both content strategy and creative, Annie manages a consumer blog with over 50,000 subscribers and a high engagement rate based on return visitors and time on page.
Attention spans are getting shorter! Annie's able to grab that coveted attention quickly and craft creative CTAs to encourage the user to engage with your product. With a healthy CTR on current projects, she's able to quickly understand the goals and incorporate feedback to ensure the message resonates with the target audience.
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