For more than 10 years Vanaye has partnered with marketing firms and businesses to develop engaging copy and effective digital campaigns via blogs and social media. Her clients include Pandora, Stitch Fix, University of Phoenix, and many others. Through strategy and research her copy is crafted to engage audiences and optimize click-through rates for an average of 4%. She manages and develop email campaigns responsible for 12% of sales each month for an eCommerce store. Her ability to analyze audience patterns, data, and insights to develop effective campaigns is unmatched.