After graduation, Whitney found herself chin deep in family. Married with a son and another on the way, she decided that joining the workforce was not the best way to meet her familyâ€™s needs. Besides, she didnâ€™t want to spend her time making someone else rich off of her ability and expertise. So she created a business. And with the knowledge she gained in that endeavor she began helping educate others on how to be successful. Below is an excerpt from a piece she contributed regarding analytics and CRM data integration.