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John S

Writer #14403






Profile Summary
Star Rating
Completed Orders 8
Revisions/Order 0.13
Repeat Clients 14%
Last Login 9/21/2016
Location San Diego, CA
Education Bachelors Degree
Status Available
Industry
Asset Type
Expertise
Experience
Summary of Experience
John S. initially discovered blogging was more than just a hobby when he was hired to write about online strategy video games while attending college. His diverse class selections included courses on writing, programming, and web design, so it was an easy fit. From there, he developed his marketing skills at GMR marketing while paying the bills as a bartender in the restaurant industry. He has worked for large corporations like Cumulus Media, where he created and managed content for 5 different radio stations, including daily blog posts, weekly promotional emails, and even wrote advertisements read on-air by the talent. He has also worked for smaller, more targeted marketing agencies like Storkey Media based out of London. There he wrote blogs and ebooks for companies in diverse industries, including law firms, accounting, construction, and custom software programming.
Specialties
Blogging, ebook writing, SEO, research, editing, social media, marketing strategy, fiction, graphic design, web design, Photoshop, Illustrator, Wordpress, HTML5, CSS. Subjects include custom software, the restaurant industry, tech, video games, game design, marketing, and promotion.
Interests
Writing! If it's not blogging it's writing fiction. Craft cocktails and craft beer. Sports, specifically basketball and football. Video games and building computers to play them. Software modifications, hardware overclocking. The beach.
Education
California State University Channel Islands Sep 2006 – May 2010
English, Graphic Design, Liberal Arts, English

John received a multidisciplinary education that branched out in different areas while remaining centered in English and Writing. The plan was created with direct involvement from the head of the department, the idea being to develop knowledge in areas like literature and creative writing while combing them with subjects like graphic design, computer science, and the humanities and to be able to confidently write about them.


Projects by Industry
Search Marketing

John S. works for digital marketing agency Storkey Media. He has been contracted to write articles providing marketing insight for many different industries. These articles are typically designed to provide legitimately useful information while at the same use SEO based keywords to get them ranked higher on search engines.

Entertainment

John S. has worked for Cumulus Media, the second largest operator of radio stations in the U.S. While there, he worked on marketing emails and blog posts that focused on promoting businesses, bands, and musicians.

Software

John S. has written for different software consulting firms as well as custom software companies. Specific topics he has covered include Office 365, Sharepoint, Big Data, POS systems, automated marketing software, SaS, Salesforce and other CRMs.

Projects by SEO Skill
SEO Keyword Requirements

John S.'s work at Storkey Media often requires meeting SEO keyword standards. The most frequent amount of keywords to hit is 3 different specific phrases, for example "custom software development." Typically these phrases only get hit once in order to ensure the highest possible Google ranking.

Projects by Asset Type
Email Copy

John S. has extensive experience in writing promotional emails for Cumulus Media. These emails served to inform and entertain listeners who chose to sign up for them. In addition, he has written inbound marketing email chains designed to elicit customers to take action, i.e. make a purchase of software or a service.

White Paper

John S. has written white papers as part of an inbound marketing strategy. He had to become an expert on a specific topic, like deploying Sharepoint in a corporate office. From there, he had to hit a designated word count, usually between 3000 and 5000 words.

Blog Post

John S. writes SEO-based blog posts designed to do more than get clicks. By utilizing inbound marketing techniques, the end result is to turn readers into clients.

Projects by Writing Style
Conversational

John S. communicates within a conversational yet informative style when it comes to discussing things like marketing and software. In general, the conversational style makes it easier to read for people who just happen to click a link to the article. At the same time, though, the article must still be informative and have substance to end up getting shared.

Humorous

John S. operates the website Steam Daily Deal as a hobby, where he writes humorous articles in a very casual tone. These articles are designed to "help" gamers decide if they should purchase specific games, but it's all in good fun.

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