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Profile Summary
Star Rating
Completed Orders 21
Revisions/Order 0.29
Repeat Clients 100%
Last Login 8/4/2016
Location Nashville, TN
Education Bachelors Degree
Status Available
Industry
Asset Type
Expertise
Experience
Summary of Experience
Amanda has been working in web content since graduating college. She began with the CBS Interactive web series Wallstrip, writing scripts, managing and editing other writers, and running the blog, which was developed using SEO and trends. From there, she ran other web shows in a similar fashion, as well as running social media marketing for web shows like TV.com's TV in a Flash. She worked on the web content side of The Amazing Race in 2012, as well as Jeff Schroeder's web series Around the World for Free. She also ran the blog for Natali Morris' web series Crash Test Mom, which involved adapting Natali's reviews of baby products into blog form. Most recently, she wrote and produced a web show for a top Swiss bank's employees and is currently writing a web series for employment lawyers, along with writing for Nashville Moms Blog and other freelance work. She specializes in breaking information down so that it is understandable and clear, and she can adapt her tone to fit any project.
Specialties
Blog posts, website copy, Twitter campaigns/social media marketing, content management
Interests
finance, news, politics, pop culture, media, law, music, television, banking, business
Education
Eckerd College Creative Writing and American Studies, BA

Amanda double-majored in Creative Writing and American Studies at Eckerd College, a small liberal arts school in St. Petersburg, FL.


Association Memberships
SCBWI Oct 2014
SCBWI is the Society for Children's Book Writers and Illustrators. Amanda is an aspiring young adult author.

Projects by Industry
Banking

Amanda wrote and produced a web series for one of the top banks in Switzerland that ran five years. During that time, she edited and modified content from media releases, speeches, PowerPoint presentations, and bullet points to create a fun and informative web show for the bank's employees. In this position, Amanda also acted as a producer, gathering assets and coordinating interviews.

Finance

Amanda wrote scripts and blog posts for CBS Interactive's daily web finance series Wallstrip, which ran for five years. The show was irreverent and snappy, looking at stocks from a pop culture point of view. In this position, Amanda also wrote and managed the blog for the series, publishing posts throughout each day, based on current trends and SEO.

Politics

Amanda wrote scripts and ran the blog for CBS Interactive's daily news and politics series MobLogic. Blog posts expanded on the day's show, with a breakdown and additional resources focused on the topic addressed in the show. Topics included: peak oil, capital punishment, the presidential election (2012), and police brutality.

Entertainment

Amanda has worked in the web entertainment industry for eight years. She has written scripts for eight web series, most of which lasted 3-5 years. For many of the series she's worked on, she also managed the blog and Twitter accounts. Projects include: CBS Interactive's Wallstrip and MobLogic, AOL.com's Daybreak, TV.com's TV in a Flash, and Next New Networks' Small Business Rules.

Kids/Family

Amanda produced, wrote the blog for, and ran the Twitter account for Crash Test Mom, a product review web series hosted by Natali Morris. Blog posts took the parenting product reviewed in each video, and broke it down for those without enough time to watch the video. Amanda is also a mother of a toddler, and writes about child development and life on Nashville Moms Blog, part of the City Moms Blog Network.

Projects by SEO Skill
Title/Meta Descriptions

Amanda ran the blog for finance web series Wallstrip, publishing three to five blog posts per day, five days a week. She utilized SEO optimization to develop content and create titles and content for trending topics. Many of the blog posts re-purposed other content, summarized it, and then linked back to the original post.

Projects by Asset Type
Blog Post

Amanda has written and managed blogs on various topics, including finance, news and politics, pop culture, motherhood, product reviews, and feminism. Many of these projects were used SEO and trending topics. Amanda specializes in adapting her voice to fit any tone: irreverent, informative, efficient, personal, professional, and any combination thereof.

Twitter Post

Amanda ran the Twitter campaigns for various web shows, including CBS Interactive's Around the World for Free and TV.com's TV in a Flash. That series began with 0 followers and increased to 5,000 in two months. Amanda specializes in creating a unique voice to fit each client's needs.

Copywriting

For 11 years, Amanda has done copywriting for various websites and web series. For CBS Interactive's Novel Adventures web series, she created online profiles for each character in the series, including backstories for each of them. She has been the head writer for web series including CBS Interactive's Wallstrip, TV.com's TV in a Flash, AOL.com's Daybreak, and copywriter for CBS Interactive's Around the World for Free and MobLogic websites.

Projects By Expertise
Copywriter

Amanda has been writing for websites and web shows for 11 years. She specializes in breaking down heady content into easily understandable and entertaining short-form content. Projects include CBS Interactive's Wallstrip, Around the World for Free, and Novel Adventures, TV.com's TV in a Flash, and AOL.com's Daybreak.

Research Writer

Amanda is a researcher at heart, so she loves taking on a new topic or industry and finding what's at the core of it. Over the past 11 years, she has taken on the worlds of finance, news and politics, banking, employment law, pop culture, television, consumer reports, travel, small business, finance, and motherhood. She takes the research and adapts it into many forms, including scripts, blog posts, web site copy, and Twitter posts.

Projects by Writing Style
Authoritative

Amanda has written authoritative-style web shows for one of the top banks in Switzerland and an employment law firm. The scripts were professional and informative, meant to catch viewers up quickly on important issues in their field. Amanda conducted research and distilled the information into short summaries for a host who is an expert in the field.

Conversational

Amanda has written too many blog posts to count in her life, and most of those have had a conversational tone. She's great at getting at the core of an issue in a familiar way, so that readers feel comfortable digesting it. Clients have mentioned that her posts are "like reading something from a friend."

Humorous

Amanda's humorous style falls more into the quirky, sarcastic area than into the sitcom style of humor. She has created funny voices for projects including TV.com web series TV in a Flash, as well as the Twitter campaign for that show, finance web series Wallstrip, and Nashville Moms Blog, a blog community for mothers in Nashville.

Promotional

Amanda provided promotional support for many of the projects she worked on, both in video format and through social media. She can get at the heart of a project and find the hook that will bring customers in. Projects include: TV.com's TV in a Flash, CBS Interactive's Around the World for Free, Wallstrip, and MobLogic, AOL.com's Daybreak, and the parenting web series Crash Test Mom.

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