Understanding Context: Environment, Language, and Information Architecture

How does context relate to content? On this week’s Writer Podcast, Byron chats with Andrew Hinton, author of Understanding Context: Environment, Language, and Information Architecture. The interview covers several topics, including the concept of context with mobile experience, and how context fits into the customer journey. Andrew is a Senior Digital Experience Architect at State Farm, and a founding member of the Information Architecture Institute . You can learn more about him at http://andrewhinton.com/.