AI Content Wizard – Meet your AI content strategic assistant. Try it now!


Weekly Round-Up: Crazier Than Kentucky Derby Horse Names

kentucky derby horse

Hello and welcome back to the Round-Up!

The 140th Kentucky Derby was held this past weekend to the delight of horse racing fans and big hat fans, alike. Celebrities, socialites and regular people showed up in droves to place their bets, sip mint juleps and wear pastels.

While all that is fine and good, personally my favorite part about the whole event is learning about how the horses got their names.

In my opinion, this year’s best include: Ride on Curlin, Vicar’s in Trouble, Danza, and of course, Wicked Strong.

The winner, California Chrome, apparently got his name from the white markings on his legs and face. (Although I think he was actually named after Google’s web browser. He is the fastest after all.)

As for the best hats, click here for a slideshow. Then click here for another one.

But enough horsing around, let’s get to this Round-Up, shall we?


In Content Marketing News: Hulu plans to triple its content marketing budget over the next year. Dear Hulu, call us. Sincerely, WriterAccess.

In More Content Marketing News: Think you understand content marketing? You might. But do you understand the ways it’s about to change? Hmm…

In Social Media News: The New York Times published the results of a study by Harvard’s Institute of Politics on which social media platforms are preferred by democrats vs those preferred by republicans. Any guesses?

I don’t want to give too much away, but let’s just say the Republican party could rename themselves the Re-pin-blican party.

In More Social Media News: The relationship between high-profile athletes and social media is a necessary and powerful alliance, says Forbes.

And we at WA couldn’t agree more. In fact we’re working on our predictions for the 2014 Stanley Cup Champions based on each team’s social media presence. We’re publishing our findings soon, so stay tuned!

And in Creativity News:  The secret to getting your brilliant ideas to hatch is… drum roll please… walking around aimlessly! Skeptical? Well, Charles Dickens used to walk up to 20 miles every night. (Although what else was there to do before the internet, amirite?)

Kidding, kidding. But seriously, step away from your word processing device and go walk around without a purpose for a bit.

Just don’t walk and text. That’s dangerous.

Here’s Our Best Stuff From Last Week:

long tail


How Hummingbird Changes the SEO Game (Hint: Long-Tail Keywords are Back)

by Lara S



kate c


Writer Spotlight: Kate C.






sports car


Don’t Steal MotorWeek’s Voice: Writing Auto Articles with Unique Style

by Sarah S



using adwords


10 tips to using Google AdWords

by Cathleen V



And from Byron’s Blog:

bad customer service


Bad Customer Service: Gigya Example

by Byron White




Alright, that’s all until next week. Looking forward to seeing you right back here, same time, same place!


Charlotte Garden is charge of all the blog content at WriterAccess. A voracious consumer of all things trending, note-worthy and ridiculous, when she’s not working on the internet, you’ll find her playing around on the internet.


Guest Author

By WriterAccess

Guest Author

Recent Posts

Get tips, tricks, tactics, and advice in your inbox each week

Join our FREE on-demand content strategy masterclass

Connect with expert writers to scale your content marketing