Kara specializes in brainstorming, product naming, ghost writing, brand copywriting, web and print journalism, corporate communication, direct response, content marketing, social media, technical writing, editing, proofreading, creative writing, and WordPress design and development.
Kara is interested in entrepreneurship, technology, publishing, healthcare, marketing, entertainment, animals, and life hacking.
During her time as a content writer and marketer for several technology companies, Kara has written digital marketing content, press releases, sell sheets, ads and other creative content for B2B and B2C audiences. She is particularly skilled at translating complex technical ideas into easy-to-understand copy.
For eight years, Kara was a marketing copywriter for Hasbro Games. She wrote copy for product packaging and instructions for a variety of brands and audiences.
Kara has coordinated and executed content for corporate marketing departments and internal creative agencies. A believer in lifelong learning, Kara stays current on marketing best practices and maintains HubSpot Inbound Marketing certification.
Kara's journalism education and experience translates into blog posts that are well-researched and provide reader value. She's comfortable writing posts in a variety of lengths and formats, from tutorials and checklists to profiles, reviews and more.
Working as a writer and editor for several magazines has given Kara extensive article-writing experience.