Jennifer specialises in writing that helps businesses grow. She is an expert in making complex subjects simple and engaging. Topics she's written on are wide and varied - business, SMEs, technology, remote working, marketing, employee engagement, fitness, sports fan experience, design trends or accident prevention. She's even written articles and been interviewed talking about moth prevention!
All writing is thoroughly researched and, as a marketer, Jennifer understands writing in the brand's tone of voice.
Jennifer adores storytelling and writes books and short stories professionally alongside her freelance writing work.
She's a book-fiend who loves to travel, and an authority on eating gluten-free in major cities across Europe and America. Sport and fitness are her passions. She's an MMA black belt, runs marathons and spends too many hours watching NFL, NBA and MLB.
She finds business, marketing and technology fascinating and loves writing on those subjects.
Professional CIM postgraduate diploma in marketing. Completed by distance learning. Awarded by Cambridge Marketing College.
Jennifer spent 4 years in the IT industry, working for a cloud service provider with a marketplace of SaaS products from leading global vendors.
Jennifer spent 4 years in the IT industry, working for a cloud service provider with a marketplace of SaaS products from leading global vendors.
Jennifer spent 4 years in the IT industry, working for a cloud service provider with a marketplace of SaaS products from leading global vendors.
Jennifer spent 4 years in the IT industry, working for a cloud service provider with a marketplace of SaaS products from leading global vendors.
Jennifer spent 4 years in the IT industry, working for a cloud service provider with a marketplace of SaaS products from leading global vendors, including multiple cybersecurity products.
Jennifer has spent 6 years in senior marketing and communications roles at two global electronic components distributors and can write with authority about electronic design, global e-commerce, industrial automation, global versus local marketing and the global distribution market.
Jennifer has spent 6 years in senior marketing and communications roles at two global electronic components distributors and can write with authority about electronic design, global e-commerce, industrial automation, global versus local marketing and the global distribution market.
Jennifer has spent 6 years in senior marketing and communications roles at two global electronic components distributors (eCommerce focused) and writes with authority about electronic design, manufacturing, global e-commerce, industrial automation, global versus local marketing and the global distribution market.
She also has 8 years of experience working for manufacturing firms in senior marketing and customer experience roles.
Jennifer has completed dozens of projects on the topic of diversity and inclusion in business and writes with authority on the subject.
Fitness is a personal passion of Jennifer's and she has completed multiple projects on the topic. She uses her lived experience as a former couch potato who is now a multiple marathon finisher, double MMA black belt and pilates enthusiast to draw on for this type of writing.
As the sole senior female board member on two different boards, Jennifer is a passionate champion of women in leadership and has written and been published on the subject.
Jennifer has contract experience in the home living industry, writing copy for a carpet cleaning client establishing a new business.
With 20+ years of marketing industry experience to draw on, Jennifer writes with authority on marketing, with a specialism in B2B marketing.
Jennifer has 20+ years of marketing and communications experience writing effective copy that delivers for businesses, including advertisements (on and offline, including broadcast TV/radio adverts).
Jennifer has 20+ years of marketing and communications experience writing effective copy that delivers for businesses, including banner ad copy.
Jennifer has 20+ years of marketing and communications experience writing effective copy that delivers for businesses, including articles for websites, trade/industry and national media.
Jennifer has 20+ years of marketing and communications experience writing effective copy that delivers for businesses, including bios/profiles of event speakers or customers.
Jennifer has 20+ years of marketing and communications experience writing effective copy that delivers for businesses, including blog posts.
Jennifer has authored 2 books, as well as multiple e-books, during her 20+ year marketing and communications career.
Jennifer has 20+ years marketing and communication experience writing effective copy that delivers for businesses, including brochures.
Jennifer has 20+ years of marketing and communications writing effective copy that delivers for businesses, including writing new market entry, new product category, eCommerce launch and full new business launch plans. She understands the commercials and writes persuasive, compelling copy that will give your business case the best chance of being approved.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including thoroughly researched case studies that provide compelling reasons to purchase.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including catalogue copy.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including product data sheets.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including direct mail for consumer and B2B audiences.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including eBooks (primarily used as part of the demand generation funnel).
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including email copy.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses. This includes generating FAQs as a core element of the marketing communication strategy for business launches, new product launches, change management or event marketing.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including landing page copy.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including newsletter content for both customer and internal audiences.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including business presentations.
Jennifer has 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including press releases for national and trade media.
Jennifer has spent 20+ years of experience in marketing and communications writing effective copy that delivers for businesses, including video storyboards and scripts for both animated and direct-to-camera content.
Jennifer has 20+ years of marketing and communications experience writing effective copy that delivers for businesses, including webinars.
Jennifer has spent 20+ years in marketing and communications writing effective copy that delivers for businesses, including copywriting entire websites for 3 firms and crafting individual web pages for specific campaigns for many more.
Jennifer has spent 20+ years of experience in marketing and communications writing effective copy that delivers for business, including a range of white papers.
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