Matthew has extensive knowledge in the areas of search engine optimization, link-building, content marketing, eCommerce, SaaS, and business management.
He's a versatile writer that can handle both informal and professional tones with ease.
Experience with ClearScope, Surfer SEO, Grammarly, Hemingway, Google Docs, Asana, Trello, and more.
Matthew keeps up with the latest developments in digital marketing, SEO, HR, employment trends, and project management. He's also a trained musician with extensive knowledge of the guitar.
Matthew has worked with countless digital marketing agencies as a freelancer. He's completed articles advertising SaaS services, eCommerce stores, managed SEO services, link-building, and more.
Matthew has written product descriptions and blogs for shoelaces, fashion accessories, clothing, and more. He's completed projects for LoopKing Laces, Elite Flyers, and others.
As a contributor to Business Management Daily, Matthew consistently displays his expertise in the areas of HR, management, employment laws, and project management software.
Matthew has completed numerous software reviews (i.e., comparing project management platforms like Asana and Trello).
He's also written blog content and landing pages for SaaS companies offering construction RFTs, AI-writing software, and AI-powered website creation.
Matthew has extensive experience writing eCommerce product descriptions, blog posts, and product pages. He always highlights the benefits of a product over the features and employs a readable, engaging writing style that's fully optimized for search engines.
Matthew specializes in writing blog posts that are unique, readable, engaging, and perform exceptionally well in the search. Besides using SEO best practices in everything he writes, Matthew is also an SEO expert.
He's authored countless ultimate guides, checklists, and audits covering SEO, link-building, digital marketing, and eCommerce.
Matthew S has written product descriptions for shoelaces, fashion accessories, graphic design products, and SaaS services. He always highlights benefits over features, and employs a simple yet engaging writing style.
Matthew has written landing pages for home renovation companies, construction companies, SaaS services, and AI-writing services.
He takes a completely different approach to landing pages than he does blogs or product descriptions.
Not only that, but he's highly adaptable to the needs of each client he works with. Whether you need short, concise landing pages or want something more in-depth, Matthew always delivers.
Matthew has completed case studies for digital marketing agencies, home renovation companies, and eCommerce stores.
Whenever he writes a case study, he treats it like a story, with the customer being the main character.
Many writers make the mistake of framing the company as the main character, which is a mistake. Instead, the company is the wise mentor that equips the hero with the skills they need to succeed. In other words, the company is the Obi-Wan Kenobi to the customer's Luke Skywalker.