In his time as a freelance writer, Robert has learned the satisfaction that comes with taking a client's idea and hammering that idea into its shiniest and most glorious form. It's an intoxicating challenge - how do you breathe life into a voice that isn't yours? - and meeting it brings him an experience unlike anything else. What could be more rewarding than helping build something from scratch and imbuing it with personality?
Summary of Industry Experience
Robert has developed academic articles, white papers, grants, and proposals for researchers at Florida Atlantic University. He also has an extensive scientific and technological background as an early adopter of technology and personal ties to NASA.
Robert has prepared a wide range of B2B content, having written everything from company blogs to technical documents and white papers.
Robert has worked with tabletop and video game developers to provide story content, kickstarter materials, and marketing tools. He understands a player's perspective and how to appeal to it, and he is passionate about the industry itself.
Summary of Product Experience
Robert has experience in writing articles for magazines and company blogs. Industries he has written for include: R&D, manufacturing, gaming, catering, entertainment, and more.
Robert has written both business and "personal" blogs, creating content that not only provides readers with the information and style that they're looking for, but which builds traffic.
Robert understands the principles of a strong white paper: good information, clear organization, and compelling, data-driven copy that speaks to the ability of the reader and calls upon them to act.