Annette specializes in writing articles and blog posts as well as case studies and white papers. She is comfortable with both long form and short form writing. She understands how to effectively research new topics and find reliable sources.
Annette has experience on various platforms with writing city pages, blog posts, business snippets, product descriptions, category descriptions and other sales/marketing collateral.
She also manages and creates content for her own personal blog.
Annette is an avid reader, writer and animal lover. She is the proud fur mom of two dogs and three cats. She dabbles in hobby farming by raising chickens and gardening. She is also a dedicated equestrienne and competes as an amateur Dressage rider.
Annette enjoys outdoor activities such as golfing, hiking and walking her dogs.
Completed courses in web design.
Annette regularly writes about pets on her personal blog. She has a background in the veterinary field as well as being a pet owner for over 20 years.
This has given her special insight and experience on pet care and understanding pets in general.
Annette believes in being an advocate for the pet and enjoys writing about the many aspects of pets and pet care.
Annette has completed articles and blog posts about health and beauty topics on her own personal blog as well as other content platforms.
She has also regularly completed product descriptions and marketing copy for beauty products on various content creation sites.
On a personal note, she regularly enjoys trying out new products and services that focus on skin care.
Annette has years of working in a variety of office environments which has given her an understanding on topics in this niche. With the onset of the Covid-19 pandemic, she had to make the transition to working remotely.
Annette has written blog posts on topics such as transitioning from a regular job to remote work, networking remotely and office attire.
Annette is interested in fitness and keeping healthy. She has written articles and blog posts on topics such as intermittent fasting, the benefits of hiking and exercise equipment.
Annette enjoys learning about new ways to live a healthy and active lifestyle and would like to write more in this niche.
Annette regularly creates content and manages her own personal blog which covers topics ranging from hobby farming to health and beauty. Her special focus is on pets and pet care.
She also creates and publishes original content on various writer content sites.
Annette can quickly research and create 100% original, SEO-optimized blog posts on a variety of topics.
Annette gained an understanding of how to create effective email copy by completing the accelerated copywriting course through American Writers & Artists Institute as well as the email marketing course through HubSpot Academy. Both of these courses equipped Annette with the understanding of how to effectively write copy specifically for email marketing campaigns.
Annette successfully completed the White Paper Mentorship Program.
Members of the The Ultimate White Paper Mentorship program are part of a small group of writers in the B2B industry trained by the internationally recognized white paper master, Gordon Graham.
In this course, members would have been guided by Gordon in a step-by-step process of building a white paper, a persuasive essay that uses facts and logic to promote a buying decision for a product or service.
Annette recently completed a course on marketing case study writing. The course helped her to understand the process from start to finish of how to complete a successful case study. Annette enjoys the interaction with clients and the organizational skills required for the process of completing a marketing case study.
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