Specialties
Based on her last year of professional experience, Maddie primarily specializes in SEO strategizing, content writing, editing, website design and Google Ads management.
Alongside her recent experience, she has excelled earlier in high school and college years in creative writing, public speech writing, and research-based writing.
Interests
Outside of work and regular life tasks, Maddie enjoys spending time with her 1-year-old white Labrador retriever, Walter. They enjoy long walks to coffee (especially if there is a pup cup involved), playing in the ocean at dog beach and swimming in the pool, to name a few.
Aside from spending time with Walter, friends and family, Maddie loves to read, journal when she has time, and expresses herself through various creative outlets. Journaling is something that Maddie does on a daily basis. Whether it be creating a hit list for the week, writing down different thoughts or ideas, or even giving a recap of her day; she finds that this keeps her grounded and hopeful for the future. She loves to paint and finds this to be a very relaxing activity to relieve stress and anxiety. Maddie constantly gravitates toward new activities that allow her to express creativity.
At 23 years old, Maddie's interests are constantly expanding. She recently has found a love for traveling and experiencing new cultures, something she never had the opportunity to do growing up. She loves to cook and is a bit of a perfectionist in every aspect of her life. Maddie is very organized and won't put down a task until it meets her high standards.
Education
University of Utah
In the Summer of 2021, Maddie received a BS in Strategic Communications, focusing primarily on PR, branding, product development and marketing.
During her four years at the University of Utah, Maddie regularly challenged herself to learn and experience new passions. With her lifelong passion of writing and creative drive, she found herself enjoying and excelling in all of her marketing, business, branding, writing, or related courses.
In Maddie's senior year, she was given the opportunity during her capstone courses to display her knowledge and marketing skills, that had been developing over the years. She was tasked with the responsibilities of creating real life marketing campaigns, working directly with clients and presenting to the company's marketing board. Here she flourished and understood what it takes to lead a team and work at a project until perfect in her eyes, as well as the clients.
Beauty
0 Projects Completed
Maddie has yet to connect with any brands in the beauty industry. However, despite this, she has a passion for this industry and would love the opportunity to expand her marketing skills, focusing on a product or brand that she supports! Her marketing background consists of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
With the foundation of technical marketing, SEO, and content strategy, Maddie will quickly pick up the necessary components in order to tailor a marketing strategy for any beauty, lifestyle, or fashion brand.
She keeps up to date with the latest trends in the beauty, lifestyle and fashion industries, as these are her most passionate interests. Maddie loves trying out new makeup, techniques and skin care products. Her current favorites are the Ordinary, Clinique, Benefit cosmetics, and Charlotte Tilbury. The beauty industry tends to be one that relies solely on having a digital presence, especially if your products are not already in larger retailers.
If you are currently building your brand in the beauty industry and need help with digital marketing, designing a website, or building a content strategy, then Maddie is your girl! She is an excellent communicator and finds it very important to have her clients' give input throughout each step of the marketing campaign.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
CBD/Cannabis
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest. She regularly uses CBD to help with ailments and anxiety, and cannabis occasionally (she is lucky enough to call San Diego, CA home).
Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Lifestyle
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
She has always been interested in the lifestyle industry and many of its niches; beauty, health and wellness, fitness, to name a few. With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest.
Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Hospitality
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
She has always loved the idea of working in the hospitality industry and the creative ability it offers to create something spectacular. Whether it be hotels or events, Maddie is more than willing to go the extra mile to understand your business and its marketing goals and will ensure that is reflected digitally with optimal performance.
With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest. Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
CBD Products
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest. She regularly uses CBD to help with ailments and anxiety and understands how to create a digital experience for each user that navigates to your website.
Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Shopping
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
As an avid online shopper, Maddie understands the sole importance of digital marketing in the eCommerce world. Any eCommerce business relies on their digital presence to maintain visibility and relevancy. Her knowledge and experience as the key demographic for many eCommerce sites, provides for a foundation of success when advertising and optimizing eCommerce, online shopping, shopping, etc. Maddie is more than willing to go the extra mile to understand your business and its marketing goals and will ensure that is reflected digitally with optimal performance.
With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest. Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Google, Instagram, Facebook Ad Management
Music
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
Her passion for any and all music, has provided Maddie with a prior knowledge of the industry as a whole. She loves all genres, from classic rock to alternative, to the occasional rap. Maddie is willing to do the hefty background research to ensure she is fully versed on the desired topic. With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest.
Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way and work hard to ensure your vision comes to life.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Marketing
100 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest.
Maddie will take time to conduct adequate and thorough research of the industry, the target demographics; SEO strategies for each specific group, and a content strategy as a whole. This workflow is intended to set you up for success, and expedite the process of SEO, garnering a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Design
50 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working? With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest.
She has a passion for design and any creative task that comes her way. Whether it be creating a graphic on photoshop or designing a website, Maddie is willing to do the extra work to ensure the final product meets or exceeds standards
Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Real Estate
3 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, making her the perfect fit for any agent or agency that is looking to increase visibility on Google and improve user engagement.
She has always been interested in real estate, and has an understanding of the market, trends and most importantly, what the buyer is looking for. With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she can positively impact your business and marketing goals.
Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Fashion
0 Projects Completed
Maddie's marketing background has consisted of healthcare and real estate, however, she is looking to break ground on industries that she has a deep passion for in her personal life. If you love what you're doing and believe in the industry you work for - are you really working?
Maddie's love for fashion goes back to before she can even remember. Aside from art, fashion has been one important way Maddie feels she can express herself. She is always staying up to date on the latest trends, and can admit that she falls to the pressure that is Instagram ads every once in a while. She hopes to enter the fashion industry at some point, with fashion marketing being her idea of a "dream job."
With her vast knowledge of digital marketing and growing a business through local and organic SEO, Maddie has confidence that she will quickly adapt to any industry of interest. Maddie already has a knowledge of this industry, the target demographics; strategies for each specific group, and knows what content gets a positive reaction from not only Google but every user that navigates to your website, Google listing or Yelp.
Whether you are looking for help sprucing up your website or building it from the ground up, Maddie is here to provide you with valuable insight along the way.
Her offered services include (See specialties for ALL offered services):
Content strategy & writing
SEO strategy; local & organic
Website design and optimization
Social media insight and optimization
Banner Ad
3 Projects Completed
One form of content that Maddie has real-life experience with is designing and creating graphic banner ads. She utilizes both Canva and Photoshop when creating a graphic to be used as a banner ad. Her experience with creating social media graphics, ad landing pages, and billboard ads has provided a solid foundation for understanding the required dimensions for the given medium. Maddie flourishes in any task or activity that allows her to express herself creatively.
Her creative flow begins with understanding the clients' goals, visual requirements, etc. From here, if she is working on a larger project, she will often create a mood board, highlighting the necessary elements for the banner ad. Throughout this whole process, Maddie finds it very important to remain in close content with her clients, receiving input and feedback every step of the way.
Once Maddie is satisfied with her work, ensuring it reflects all goals and required elements, she will follow up with the client and make any necessary changes until they are both happy with the finished project!
Mobile Content
10 Projects Completed
Maddie utilizes Canva, Photoshop, Illustrator, and many other resources and software when creating any mobile content. Her experience with designing and creating social media graphics, ad landing pages, and billboard ads has provided a solid foundation for understanding the required dimensions for any given medium. Maddie flourishes in any task or activity that allows her to express herself creatively.
Her creative flow begins with understanding the clients' goals and business as a whole, their design aesthetic, what type of mobile content are they looking for (Twitter, Instagram, Facebook; posts, logo, ad, cover image), visual requirements, etc. From here, if she is working on a larger project, she will often create a mood board, highlighting the necessary elements for the mobile content. Throughout this whole process, Maddie finds it very important to remain in close content with her clients, receiving input and feedback every step of the way.
Once Maddie is satisfied with her work, ensuring it reflects all goals and required elements, she will follow up with the client and make any necessary changes until they are both happy with the finished product!
Different forms of mobile content offered:
- Facebook & Instagram posts
- Logos
- Cover images
- Promotional graphics for posting & download
- Landing pages
- Blog posts
- Newsletters
- Website content
- Website design
Blog Post
25 Projects Completed
With Maddie's background in SEO and writing, she has excelled in writing on-page content and blog posts for and handful of websites. She prides herself in her ability to write meaningful website content & blog posts, that not only receive a positive reaction from users but equally as important, Google.
Her creative flow begins with understanding the clients' marketing goals, the business as a whole, what they are looking to get out of said blog post, visual requirements, etc. Throughout this whole process, Maddie finds it very important to remain in close content with her clients, receiving input and feedback every step of the way.
Once Maddie is satisfied with her work, ensuring it reflects all goals and required elements, she will follow up with the client and make any necessary changes until they are both happy with the finished product!
Maddie is open to writing blog posts for any and all industries! Keep in mind if your industry is not one that she is already familiar with, she will need extra time upfront for adequate industry research.
Newsletter Content
10 Projects Completed
With Maddie's extensive background in writing, she excels in creating and formatting and medium of on-page content. She prides herself in her ability to write meaningful website content, blog posts, and newsletters, that not only receive a positive reaction from users but equally as important, Google. Keep in mind * as a newsletter is seen as an article, these will not boost Google ranking, these will only maintain client engagement, activity and promote any event, sale, offer, etc.
Her creative flow begins with understanding the clients' marketing goals, the business as a whole, key topic to be discussed in newsletter, visual formatting requirements, etc. Throughout this whole process, Maddie finds it very important to remain in close content with her clients, receiving input and feedback every step of the way.
Once Maddie is satisfied with her work, ensuring it reflects all goals and required elements, she will follow up with the client and make any necessary changes until they are both happy with the finished product!
Maddie is open to newsletter content for any and all industries! Keep in mind if your industry is not one that she is already familiar with, she will need extra time upfront for adequate industry research.
FAQ
3 Projects Completed
With Maddie's extensive background in SEO and writing, she has excelled in writing on-page content for and a handful of websites. She prides herself in her ability to write meaningful website content & blog posts, that not only receive a positive reaction from users and clients but equally as important, Google.
Her creative flow begins with understanding the clients' marketing goals, the business as a whole, FAQ topic, visual formatting requirements, etc. Throughout this whole process, Maddie finds it very important to remain in close contact with her clients, receiving input and feedback when necessary.
Once Maddie is satisfied with her work, ensuring it reflects all goals and required elements, she will follow up with the client and make any necessary changes until they are both happy with the finished product!
Maddie is open to writing FAQ website content for any and all industries! Keep in mind if your industry is not one that she is already familiar with, she will need extra time upfront for adequate industry research.
Facebook Post
35 Projects Completed
Maddie utilizes Canva, Photoshop, Illustrator, and many other resources and software when creating any Facebook content or posts. Her experience with designing and creating social media graphics, ad landing pages, and billboard ads have provided a solid foundation for understanding required dimensions for any given medium. Maddie flourishes in any task or activity that allows her to express herself creatively.
Her creative flow begins with understanding the clients' goals and business as a whole, their design aesthetic, what type of Facebook post/content is requested by the client, visual & informational requirements, etc. Throughout this whole process, Maddie finds it very important to remain in close content with her clients, receiving input and feedback every step of the way.
Once Maddie is satisfied with her work, ensuring it reflects all goals and required elements, she will follow up with the client and make any necessary changes until they are both happy with the finished product!
Different Facebook services offered:
- Facebook posts
- Logos
- Cover images
- Promotional graphics for posting & download
