Bradley's specialties are wide-ranging. When he's writing for a commerce website or local businessowner, he researches their industry, looks at current trends and ensures that his voice echos the needs of everyone involved.
For sports, entertainment, and news writing, he keeps his fingers on the pulse of current events and knows how to track down sources. Sometimes, it's an interview with ex Olympic athletes. Other times, it's checking out a reference database for numbers and advanced analytics. Every story should say something, and Bradley loves conveying this through research, writing, and ensuring that he's happy with the final product.
His past clients include BestReviews, ScreenRant, Sacramento News and Review, Comic Book Resources, TV Overmind, The California Aggie, The Kings Herald, SBNation, and several other big-name clients that he ghostwrote for.
On top of writing, Bradley has multimedia experience as a graphic designer, social media runner, podcaster, video host and editor, and creative autodidact who is always down to learn a brand new skill.
Bradley's favorite writing is the type that lets him use his gifts as a storyteller and connect with the reader from the get-go. However, this doesn't mean he always needs to be the dominant voice. Whether editorializing under his own name or speaking for a successful client, his favorite work allows him to take in the facts and repeat them to the casual audience.
We live in an online world with lots of bland writing. While this works for some clients, Bradley likes to fully use his talents, his wit, and his sense of humor to go beyond the vital SEO-friendly content and reel in readers through more personal connections.
Bradley's favorite form of professional writing is reviewing products, services, films, art, food, and creative endeavors. Creating is one of the most personal things a person can do, and Bradley loves to use his knowledge to give these the attention they deserve. This doesn't mean a simple thumbs up or thumbs down, but dissecting the product and finding out who it's good for, who it doesn't work for, and why the reader should care about my facts, opinions, and information.
When he's not writing professionally, Bradley's a fiction-writer at his heart and enjoys plotting out a new screenplay or story and using his knowledge to develop new and interesting ways to speak to the masses. Given the chance, he'd jump at the opportunity to get professional opportunities to expand upon this goal.
Bradley learned all sides of the creative process by double-majoring in literature and creative writing and adding a Professional Writing minor for life after college.
Bradley loves movies and television. Specifically, he loves looking for the greater meanings that drive stories like Yellowjackets or Kevin can F Himself. This provides the perfect bridge between his journalistic background and a literary one. After all, movies, television, video games, music, and all other creative endeavors continue the same artistic expression that used to be reserved to paint and ink.
Bradley's most lucrative skillset was as a sports writer for several clients. Here, he went to games, interviewed coaches and athletes, wrote features about a wide range of notable players and coaches, and got to the heart of why people love something as irrational as watching other people play a game.
Bradley has produced video content, podcasts, and graphic images for a wide variety of products and images. These often took on a lighthearted and amateur tone, but he's a self-taught creative autodidact who can use these skills for whatever is thrown his way.
Bradley has written for stonecutters and restaurant owners and dentists. These range from press releases announcing brand new products and social media posts that are meant to drive engagement.
Not only did Bradley spend time in culinary school, he's worked as a food writer on multiple occasions. Typically, this involves writing restaurant reviews and features about the Sacramento food scene. However, he's written several recipes and food-based stories in his free time, too. Food is one of Bradley's favorite artistic expressions, and he doesn't see the art side covered as often as he'd like.
Bradley struggles with his mental health like anybody else. However, he likes to use his platforms to promote these struggles so that others know that they are not alone. One of his most personal pieces was an article for The Kings Herald about why it was important to step away from watching sports for a while because of mental health.
Bradley has written articles about arena food in Sacramento, countless games and movies, sports stars, politicians, locals, celebrities, and much more. This gave him a vast pool to pull from when needed and taught him the value of adjusting to the task at hand.
Bradley has written for several big name clients in the e-commerce world and compiled data on colored pencils, lawnmowers, soccer goals., fidget toys, and fall spices. He values this type of work because it lets him use his critical eye on items that one might not always think of critiquing.
Bradley worked on an unproduced pilot script in 2021 that helped him spread his wings and tap into a proclivity for writing entertaining, realistic dialogue. His biggest strength is writing witty banter or providing exposition without bombing the audience with too much information.
He also used this in his past when podcasting and briefly hosting a basketball-themed web series.