Heidi has a bachelor's degree in Sports Medicine with a minor in English, as well as a master's degree in Athletic Training. In addition, her experience as a Certified Athletic Trainer at a large university has equipped her with the skills and knowledge to write articles targeted toward health, fitness and exercise science.
Heidi has been married for almost twenty years and is the mother of three children. Her parenting experience and community involvement gives her a unique perspective and equips her to write articles that will appeal to a broad audience of women who are wrestling with parenting challenges.
Heidi's experience as a multi-published author has taught her to write to deadline, accept constructive feedback and embrace the importance of continuing education. Heidi is well-qualified to create content pertaining to social media, the writing process, querying editors and agents, and working remotely.
Heidi's interests include health and fitness, meal planning for large families, navigating dietary restrictions due to allergies, work-life balance as a remote contractor who also has children, reading, community involvement, scrapbooking, cross-stitching, and creating content for social media.
Heidi has successfully written more than a dozen novellas and novels for a small press, a large traditional publisher and as an independently published author. She has the skills and experience to write how-to articles regarding a variety of industry-related topics, create presentations for conferences and webinars, and collaborate on ghostwriting projects.
Heidi's education and experience in the sports medicine and exercise science fields have provided her with the knowledge, professional network and skills to communicate effectively regarding a variety of healthcare-related topics. Heidi has the ability to outline, brainstorm and compose a draft, then conduct research and consult with industry experts to create a compelling, informative article that will address the pain points of the audience members.
As a married mother of three and a member of a large extended family that conducts commercial real estate business together, attends annual reunions and holiday gatherings together, Heidi can speak to what it means to raise children, handle conflict, celebrate milestones, care for elderly family members and achieve business goals all within the broader context of being a member of a large family.
Heidi has owned pets, specifically cats and dogs, for most of her life. She has a working knowledge of acquiring a pet, introducing a pet to new family members, bringing new family members into a home where a pet already lives, caring for a pet, dealing with grief over the loss of a pet, how to trouble-shoot challenging pet behavior and navigating community dynamics when a pet behaves badly.
Heidi has been a member of a faith-based community for over thirty-five years. She writes novels targeted toward faith-based readers. Both professionally and personally, she understands the needs and desires of humans who want to be a part of a faith-based community, yet struggle to find a good fit and develop meaningful relationships. In society, regardless of background, people are frequently wrestling with issues around spirituality: how to find growth in this area, what it means to struggle with profound questions, how to find trustworthy sources with reliable information. Heidi has the ability to craft articles, how-to guides and relatable posts that address the pain points regarding human spirituality.
Heidi has the knowledge, experience and skills to write compelling articles that address issues the modern woman currently struggles with: balancing work and home life in a post-pandemic society, working remotely, establishing a health and fitness routine, caring for aging family members, dating after divorce, navigating parenting challenges, maintaining a healthy marriage, establishing boundaries with overbearing relatives, finding treatment for hormone-related health issues.
Heidi's formative years in Alaska have equipped her with a solid appreciation for outdoor recreation. She grew up in a rural community that embraced outdoor activities such as: ice skating, sledding, cross-country and downhill skiing. As an adult, she lives in a state with four distinct seasons, which provides numerous opportunities to enjoy the outdoors via hiking, camping, going to the beach and boating at the lake. Heidi has the ability to write articles and blog posts that celebrate outdoor recreation, how people with limited experience can get started enjoying the outdoors, how to recreate as a family with children of all ages.
As a former athletic trainer and a person with advanced degrees in the sports medicine field, Heidi is more than qualified to write articles pertaining to health, fitness and exercise science. On a personal note, Heidi is committed to maintaining a healthy lifestyle and participates in a consistent exercise routine. She has access to a broad network of health care professionals who can provide insight and feedback for more in-depth articles.
As a life-long lover of arts and crafts, Heidi grew up in a family that learned to embrace creativity. Her favorites are documenting family history through traditional and digital scrapbooking methods, as well as completing cross-stitch projects.
Heidi has spent eighteen years raising children and possesses a wealth of knowledge regarding feeding, instruction, navigating educational choices, resolving conflict, handling sleep issues, finding social outlets and extra-curricular opportunities for kids, homeschooling, choosing a faith-based community that fits the whole family, preparing and applying for college. Heidi has connections both online and in her local community that will serve as reputable sources for crafting informative, helpful articles that will appeal to the challenges the modern parent faces.
Heidi has consistently maintained an online presence via a blog since 2006. Currently she guest posts once per quarter for a reputable online writing academy. She is proficient in conducting research, drafting a post, finding appropriate royalty-free stock photos, publishing the post and cross-promoting on various other platforms. Heidi has a basic understanding of keywords and SEO.
For the past several years, Heidi has worked diligently to establish and grow her author newsletter subscriber list. Using a free reader magnet, paid online ads, and swapping content with other authors, she has grown her list to over 4,000 subscribers. She currently composes and sends her own newsletter once a month. She would be more than happy to assist others in producing their own newsletter content.
Heidi has written product descriptions for novels, using keywords and compelling language to appeal to online shoppers. She understands the value of addressing consumers' concerns in a manner that is transparent, while conveying the facts, features and benefits of the specific product. As a creator and a customer, Heidi understands the importance of crafting excellent product descriptions to reach an audience of shoppers who are well-informed and have the ability to shop at a variety of online and brick-and-mortar retailers.