As a journalist, Esther has reviewed and written about books and literature for nearly two decades. She's a writer, avid reader, constant book collector, blogger, book nut, editor, geek, all-around literati and impassioned pen pusher. She also focuses on literary criticism, education, technical documentation, marketing, nonprofit management, patient advocacy, green living and sustainability, and more.
Activities and Societies: Co-Editor, Siskiyou Eagle Magazine; Assistant Editor and Reporter, Siskiyou Eagle Newspaper
Activities and Societies: English Club; Reporter, State Hornet
Staff Tutor in the Writing Center, Graduate Records Exam Workshop Leader. Activities and Societies: English Club.
Esther has worked in every aspect of technology writing and publishing--from interviewing Subject Matter Experts to writing online help, technical documentation, system administration manuals and training guides. She has also written and distributed marketing materials and other collateral resources related to technology.
Esther is a columnist, site editor, and blogger. Over the last two decades, she has researched, fact checked, written and edited articles. She has also uploaded final articles and blog posts to content management systems, coded HTML, and utilized search engine optimization keywords and techniques for a number-one rank in Google.
Esther's life is the best example for "green living." She has had the pleasure and opportunity to work with a number of different organizations, in the green living and sustainability industries.She has provided marketing materials, built web sites, launched social media campaigns, written blog posts, contributed articles (and many other types of website content, developed multimedia presentations and worked on many other projects--to support organizational goals. She has worked with so many different topic areas related to green living--from food and farming concerns, sustainable living, water preservation/conservation, etc.
Marketing has played a part in many of the jobs Esther has held, whether it be for the formal titles like Communications Manager or Marketing Manager, or for the freelance writing and editing projects she's produced. She enjoys the process and experience of engaging with her audience.
Esther has written, edited and distributed press releases for clients (and employers) in many industries.