Alex's specialties as a writer include:
TECHNOLOGY-RELATED CONTENT. With over five years of experience writing about technology-related products and businesses, Alex feels comfortable covering practically anything under the technology umbrella. Blockchain, cryptocurrency, cybersecurity, the cloud, automation, artificial intelligence, and more.
FLEXIBILITY. Alex has experience writing for business-to-business (B2B) and business-to-consumer (B2C) companies.
KEYWORD RESEARCH. Alex has used keyword research tools like Google Trends, Moz, SEMrush, and others to find keywords for new content. He is also well-versed in Google Web Master tools and Google Analytics, having completed the Advanced Google Analytics Certification from Google recently.
When not writing, Alex can be found reading, cooking, or playing music. He may also be found exercising or exploring in the great outdoors.
Alex began writing about digital marketing best practices several years ago when he was working with a writing agency. The agency was looking for in-house writers to develop blog content that showed their expertise in content marketing, and Alex became one of their go-to writers for pieces on digital marketing strategy. He since went on to produce several lengthy blog pieces for other clients, including writing blogs for a digital marketing agency based out of the UK.
Alex has written about technology for over five years. Starting out at a writing agency gave Alex the chance to write for tech startups in blockchain, crypto, the cloud, and other emerging markets. He was able to refine his skill in the technology sector when he joined a management consultancy that specialized in helping technology startups achieve their full potential. He wrote plenty of content pieces about how technology is changing specific industries. Most recently, he continued his specialization in technology writing for Kitco Metals (as a full-time copywriter) and Matador. AI (as a freelancer).
Alex has written several pieces of content and done in-depth content marketing research on topics related to business operations, business management, leadership, strategy, and related topics. Most of this work was completed when working freelance for a management consultancy, which hired Alex to write blogs and develop their digital content strategy.
Alex has written blog articles for a range of clients, mostly in the capacity as a freelance writer. He has become expert at researching and writing blog entries on topics that are relatable to a clients' target audience and optimized to reach them in search engines.
Alex was responsible for writing banner ads when working at Kitco Metals.
Alex wrote five case studies while working for a management consultancy. The case studies were brief, hard-hitting, fact-driven pieces that displayed the effectiveness of the clients' work.