Heather B
Writer #54024
Joined 11/13/2020
4 Star Rating
100% Success
4,142 Projects
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Heather is a full-time freelance writer, editor, and author. For over a decade, she has written web copy, novels, film reviews, product comparisons, and articles. She has authored several pieces for J.D. Power, Nada Guides, Digital Trends, Real Detroit Weekly, The Oakland Press, and blogged for The Hunger Games and Catching Fire movie fan sites.

While Heather’s academic background is in creative writing, communications, and art, she acquired certifications in both fitness instruction from the American Council on Exercise in addition to therapeutic and sports massage. Her combined vocational experience in writing, technical business-to-business sales for Toshiba, design, and the health and wellness fields provide a solid foundation for authoring pieces on several topics—the alternative health arena in particular.

Heather is also extremely interested in digital marketing. She has taken courses in SEO, internet marketing for viral website traffic, writing white papers, and direct marketing/accelerated copywriting. She is a member of The American Writers and Artists Institute.
Blog Post
Book
White Paper
Health
Auto
Health Supplements
Web Page
Garden
Article
Nutrition
6 More

Specialties

Heather specializes in writing about health and wellness topics, lawn and garden care, the home, parenting, and automotive. She has extensive experience writing in the areas of automotive, health, and gardening in particular.

Interests

While Heather has ample experience in a handful of subjects, the topics she is most passionate about are:
• Lawn and garden
• Home décor and maintenance
• Entertainment
• Lifestyle
• Beauty
• Design
• Wellness and alternative healthcare
• Travel
• Digital marketing
• Fiction and creative writing projects

Education

Oakland University

Heather completed her bachelor's degree in December of 2004, with a study of communications in rhetoric, creative writing, and English, in addition to art history.

American Council on Exercise

Certification and study of exercise science, instructing fitness, and general anatomy.

American Writers & Artists Institute

In 2017, Heather completed the accelerated copywriting program to obtain an increased background in direct response sales copy and persuasive writing.

Auto

234 Projects Completed

One of Heather's primary areas of experience within content writing is covering automotive for J.D. Power and Nada Guides. Some of the pieces she has written include:
• New vehicle releases
• Motorcycle maintenance, laws, and lifestyle
• Auto insurance issues
• Buying pre-owned, out-of-state, and shipping vehicles
• Short copy for countless vehicle listings

Health

200 Projects Completed

Heather has a combined vocational history that blends both writing and the health industry. She has written and a vast array of topics in the field, such as:
• Fitness
• Nutritional supplements
• Medical school issues
• Dental health
• Insomnia and sleep
• Plant-based, keto, and gluten-free lifestyles
• Pregnancy
Along with this experience in writing, she also has a background in therapeutic and sports massage, employment in chiropractic offices, and a certification in group fitness from the American Council on Exercise.

Outdoor/Recreation

94 Projects Completed

Heather has written on several outdoor lifestyle topics, such as:
• Tent, hiking jacket, and dry bag reviews
• RV maintenance
• Foraging for food in the wild
• Houseboat living
• Paddleboarding and surfing
• Best beach guides for California and South Carolina
• Types of freshwater and saltwater fish

Medical

62 Projects Completed

Along with over a decade of writing experience, Heather has a particular interest in health and medical topics. Some of the pieces she has written include:
• Dental health
• Night shifts and sleep patterns
• MDs vs. DOs
• Medical school information
• Skin issues
• The effects of exercise
• Using SMS for patient reminders
• The benefits of massage and chiropractic
• Reviews of products for the elderly and handicapped

Nutrition

55 Projects Completed

Nutrition is one of Heather's personal passions and has a personal blog on the topic. She has also covered several subjects for clients within nutrition, including:
• Whole-food vitamins vs. synthetic
• Benefits of specific vegetables
• Gluten-free living
• Plant-based eating
• Edible flowers
• Dietary needs over age 60

Garden

53 Projects Completed

Some of Heather's lawn and garden experience is comprised of:
• Reviews of fertilizers and garden products
• How-to guides for pest removal
• Articles covering lawn and garden tips
• Lawn care blog posts
• Informative guides about flowers
• Plant care articles

Health Supplements

36 Projects Completed

One of Heather's passions outside of writing is health and wellness. She writes one of her own blogs covering topics such as supplements and has a proficient knowledge base of both herbal supplements and vitamins.

Blog Post

1,020 Projects Completed

Heather has blogged since 2005. Some of her blogging background incorporates writing for The Hunger Games and Catching Fire movie websites, ghostwriting countless posts for companies in diverse industries, and running a party planning blog, a writing blog, and a wellness blog.

Landing Page

726 Projects Completed

A large portion of Heather's work in the last few years has been writing landing pages for companies such as Caliber Collision, J.D. Power, Horizon Heating and Cooling, and The University of Southern California.

FAQ

623 Projects Completed

Among Heather's article writing and blogging experience, she also penned articles with templates entirely based upon frequently asked questions on a subject, in addition to blog posts with a significant portion devoted to FAQ. She is adept at researching topics in a vast array of fields.

Article

540 Projects Completed

Heather has written hundreds of articles for various publications, including The Oakland Press, Real Detroit Weekly, J.D. Power, and several other outlets.

Web Page

375 Projects Completed

Some of the industries Heather has written web pages for include:
• Health care
• Medical
• Collision shops
• HVAC repair
• Real estate
• Restaurants
• Artist and author pages
• Pest control companies
• Lawn care and maintenance
• Chiropractic offices

Product Description

85 Projects Completed

Writing product descriptions is one of Heather's favorite writing assignments to take on, and she has penned copy for Phantom Silver Jewelry, Luxury Watches of Ireland, Shinola Detroit, and Exferimentation Brewing Company.

White Paper

17 Projects Completed

In 2016, Heather completed an in-depth course on writing white papers, and since then has taken on these projects in the copier, automotive, and medical industries.

Book

15 Projects Completed

Some of Heather's background as an author includes full-length novels in the suspense, thriller, paranormal, YA, commercial, and comedic fiction genres. She has also ghostwritten romance for others, attending pitch conferences, and acquired a literary agent in 2012.

Brochure

7 Projects Completed

Local companies hired Heather for their marketing materials, including brochures and flyers.

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