As a copywriter he has worked extensively in direct mail, sales copy, brochures, tutorials, & ghostwriting. His skillset in writing for production printing also translates exceptionally well to the IT industry as well as healthcare. He has blogged for almost every company he has worked for since 1995.
He has worked extensively for Staples, EFI, Ricoh USA, Oce, and Conalogix.
He is of course, a geek when it comes to printing technologies. He reads the in-plant trades, wide format, signage, and production print industry news for fun.
But he is also a voice over artist, actor & set designer. He has hosted his own news infotainment show on local cable access as well as fundraising telethons. He has done community theater, and was a radio DJ.
He has worked extensively in the restaurant industry, both front and back of the house. So he is an exceptional cook.
He has published three books of poetry, and gigs out doing reading regularly.
But most importantly, his favorite thing is the world is being a dad to two amazing young adults.
The production printing industry, and the sub-genre of color management technologies, has been my bread and butter for over twenty years.
Written extensively for the production print industry for twenty years, other businesses more recently when I became a freelancer.
A lot of technical training manuals, customer expectation guides, tradeshow scripts, and how-to cheat sheets for high tech.
Recently he has transitioned from a strictly print client base to biotech startups, many of the same skills are required.
He has designed menus, as well as produced a cook-book for a non-profit.
He has been a role-playing gamer for over thirty years, run his own stories in multiple genres, it is all storytelling.
The Electronics industry is not very different from the production print industry.
Blog posts are one of his favorite projects, as he invariably learns something new, they are fairly quick projects, and when he is done, I know that the piece has an audience.
White papers come in three distinct types, and each has a differing method of construction. Writers who do not know this produce less successful white papers.
Landing pages, or "squeeze pages" have a very specific purpose, and must be crafted with that singular goal in mind. Not a lot of copywriters for the web get this.