Christopher R
Writer #52470
Joined 10/8/2020
3 Star Rating
388 Projects
0 Endorsements
0 Elite Skills
Christopher has always been a storyteller, but he has been in love with printing since he was six.

His family owned a business making wedding and party favors, and before he could spell, he was hand printing and gold-foil stamping ribbons, matchbooks, and napkins. He loved it.

In high school he sold his first comic strip.

But in his twenties, he got a job doing CAD drafting, then discovered Bezier curves and vector graphics - he was completely hooked.

From that moment to this, he has run a STAT camera, developed and masked plates, composited newsprint columns and advertising, designed catalogs, been a beta-tester for Adobe on several products, managed a pre-press division, run almost every toner based device under the sun, QA tested RIP software, taught classes in color management and Print 101 basics, was a freelance illustrator, run several offset presses from different manufacturers, opened an in-plant print shop, did phone tech support for cross-platform media campaign software, designed better junk mail, digitally corrected photos, managed a photo studio for a department store, and eventually became a certified color professional and G7.

And he has been writing the entire time.

His very first slogan was - Fear Free Fiber, FAST! - for a fiber optic connector company he was designing a catalog for. The next year, he wrote a campaign suggesting that - Everyone knows business success depends on the right connections.

He worked on literally thousands of marketing campaigns as the tech guy, but every now and then he has contributed on a more creative level.

A decade ago, he moved into training, tutorials, and workflow analysis for a major production print manufacturer, and he has written for them extensively. He has given product demos, assisted in sales meetings as the tech expert, been the print expert on hand for thousands of installations and training sessions, and written dozens of direct mail letters.
Technology
Business
Blog Post
White Paper
Healthcare
Electronics
Gaming
Cooking/Beverage
High Tech
Landing Page

Specialties

As a copywriter he has worked extensively in direct mail, sales copy, brochures, tutorials, & ghostwriting. His skillset in writing for production printing also translates exceptionally well to the IT industry as well as healthcare. He has blogged for almost every company he has worked for since 1995.

He has worked extensively for Staples, EFI, Ricoh USA, Oce, and Conalogix.

Interests

He is of course, a geek when it comes to printing technologies. He reads the in-plant trades, wide format, signage, and production print industry news for fun.

But he is also a voice over artist, actor & set designer. He has hosted his own news infotainment show on local cable access as well as fundraising telethons. He has done community theater, and was a radio DJ.

He has worked extensively in the restaurant industry, both front and back of the house. So he is an exceptional cook.

He has published three books of poetry, and gigs out doing reading regularly.

But most importantly, his favorite thing is the world is being a dad to two amazing young adults.

Technology

100 Projects Completed

The production printing industry, and the sub-genre of color management technologies, has been my bread and butter for over twenty years.

Business

100 Projects Completed

Written extensively for the production print industry for twenty years, other businesses more recently when I became a freelancer.

High Tech

50 Projects Completed

A lot of technical training manuals, customer expectation guides, tradeshow scripts, and how-to cheat sheets for high tech.

Healthcare

12 Projects Completed

Recently he has transitioned from a strictly print client base to biotech startups, many of the same skills are required.

Cooking/Beverage

4 Projects Completed

He has designed menus, as well as produced a cook-book for a non-profit.

Gaming

3 Projects Completed

He has been a role-playing gamer for over thirty years, run his own stories in multiple genres, it is all storytelling.

Electronics

2 Projects Completed

The Electronics industry is not very different from the production print industry.

Blog Post

100 Projects Completed

Blog posts are one of his favorite projects, as he invariably learns something new, they are fairly quick projects, and when he is done, I know that the piece has an audience.

White Paper

11 Projects Completed

White papers come in three distinct types, and each has a differing method of construction. Writers who do not know this produce less successful white papers.

Landing Page

6 Projects Completed

Landing pages, or "squeeze pages" have a very specific purpose, and must be crafted with that singular goal in mind. Not a lot of copywriters for the web get this.

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