Heather's background as an engineer and project manager gives her a solid understanding of manufacturing, oil & gas, construction, and more!
Tired of blank stares when you explain what your industry does? Do people change the topic when you get into standard distributions and operational feasibility?
Her specialty is technical industries. If you've got a complex product or business, and want to explain it in a blog post, article, web page, or email, Heather is the writer you've been dreaming of.
Heather's interests include writing (duh), as well as world travel, scuba diving, and reading good books.
Ask her about when she and her husband drove across Canada over five months while living in their truck!
Heather studied engineering in Halifax, Nova Scotia and graduated (after five years including one year of co-op program) in 2003.
Blog post for a manufacturer of conveyor belts, aiding readers in choosing the belt that best fits their manufacturing situation.
Writing for a conveyor belt company, fleet management, and pipeline integrity.
-Outreach email to an existing contact list
-Promoting a blog post by the client
-CTA to learn more
A whole plethora of posts for a variety of industries (see General Writer) section. Most short posts included ideation as well as outlining, researching, and drafting the posts.
Heather has also written guest posts on websites for travel, self-help, and general life tips.
Long-form articles for technical/manufacturing clients. These included outlining, research, drafting, and revisions as needed. Often 1,000+ words, these articles dived deep into each industry, speaking to readers with experience.