Melissa regularly takes on projects that include landing pages, emails and email sequences, brochures, web copy and other marketing copy, blog posts, articles, press releases, newsletter copy, training guides and manuals, and profiles and biographical sketches.
Some topic areas that Melissa frequently tackles include:
Cybersecurity and Data Protection (HIPAA, GDPR, CCPA,GLBA, SOX, etc.)
Auditing and Assessments for SOC Suite
Additive Manufacturing and 3D Printing
Carbon Emissions Solutions and Greenhouse Gas Protocols
Human Resources (Recruiting, Applicant Tracking, etc.)
Digital Marketing Strategies (SEO, Content, PPC, Email, Social Media Marketing, etc.)
Enterprise Risk Management
Business Intelligence (Data Analytics, Financial Planning and Analysis, Business Planning, Operational Efficiency, Sales Analytics, and Secure Data Integration)
Conversational Intelligence (Customer Service, Sales Performance, Operational Efficiency, and Compliance)
Health and Well-Being (Fitness, Nutrition, Mind-Body Connection, and Healthy Aging)
Workplace Safety Training and OSHA Compliance
Any time Melissa isn’t writing for clients or her blog and other personal creative outlets, such as video editing in Canva, she is either walking her dogs or out in the garden.
As a matter of fact, one of Melissa is on a mission to ensure that she can do some type of gardening task during the coldest days of winter. For instance, she loves winter sowing her seeds to ensure she has a beautiful perennial flower garden and some early spring vegetables.
Melissa also loves reading for pleasure and to improve her writing skills while listening to her highly curated playlists on her favorite streaming music platform. She also enjoys bike riding, swimming, walking, and strength exercises to stay healthy and stir up some creative juices.
Melissa studied English at the Ohio State University, focusing on early 20th century literature. She love the works of Ernest Hemingway, F. Scott Fitzgerald and William Faulkner. She honed her writing skills with the help of her liberal arts education.
As someone who values fitness and a healthy lifestyle, writing health and fitness articles has been a perfect fit for Melissa. She loves sharing a variety of exercises and approaches to help readers experience the sense of adventure that a fitness-oriented lifestyle can bring.
Melissa often takes the opportunity to write about staffing and human resources topics. Having compiled payroll and human resources glossaries for a human resources software company, as well as many topics on team strengthening and morale for different clients, Melissa approaches this subject matter with concern for positive staffing development.
Melissa frequently explores topics surrounding payroll matters, new hire considerations, HR software solutions, engaging employees through morale-boosting activities, talent acquisition, talent management strategy, and employee performance assessments.
With online courses, smartphones and other technology, the face of education changes all the time, and Melissa is eager to keep educators, students and potential students abreast of these changes. Specific types of subjects that Melissa excels at in education writing include classroom and technology, flipped classrooms, professional development for educators, SMART goals and online learning.
The days of staying with a company from college through retirement seem to be a thing of the past. Melissa understands that career changes are modern day standard operating procedure and that the prospect should be met with excitement rather than dread.
People's lives change over time, and it is reasonable to want one's career to reflect and grow along with these changes.
Making the transition can be complicated. Melissa wants to offer information to make this life change easier and more exciting for readers.
Typical topics that Melissa tackles include ways to increase marketability, finding the right time to make career changes, education need to make the leap, recareering and how higher education is rising to meet the needs involved, and ideas about receiving promotions.
Melissa believes eating a balanced diet full of nutritious foods is critical to a healthy lifestyle. She enjoys sharing information about finding nutritious foods for daily living as well as trying to find foods that help combat certain conditions.
Melissa shines when writing copy for consumer goods. She enjoys describing the pieces so that the consumer can have a clear image of the product and its usability.
Melissa writes detailed descriptions of exciting travel destinations for her clients. Whether following current travel trends or classic destinations, Melissa helps clients inform customers about everything from accommodations to local cuisine and entertainment.
Outdoor and recreation activities are a passion for Melissa who loves to be outdoors and share ideas with others to do the same. There is a wide world of fun for everyone with nearly endless variety.
A frequent HGTV viewer and fascinated fan of the real estate business, Melissa combines straightforward copy about the property along with a dash of fantasy-fueled flights of fancy, offering rich detail for those searching for a new home or apartment. Melissa also enjoys writing about the nuts and bolts of real estate, often focusing on how to find a real estate agent or providing a biography for a professional realtor looking for more exposure to gain a larger client roster.
Melissa regularly writes about topics that feature detailed descriptions of properties and neighborhood attractions. She also often focuses on guides to help homeowners/home sellers get through their tasks more easily, providing tips about finding and working with real estate agents, preparing their property and more.
Melissa enjoys writing about health and wellness to help others learn the value of living a healthy lifestyle to ensure overall well-being.
Some topics Melissa has covered include the keto diet, health benefits of vitamin D, gut issues and microbiome healing, staying fit during travel, and much more.
Melissa frequently writes about cloud technology, mobile device management, data protection, and servers and storage. Her favorite pieces include a white paper on MDM and several long-form blog posts about the GLBA, internal audits, HITRUST CSF, audits for cloud service providers, peer-to-peer payment systems, the General Data Protection Regulation, and penetration tests.
Melissa frequently writes about office relations and human resources issues. She has a strong grasp of this topic and can easily share her insights with clients and their readers. Most recently, Melissa has enjoyed working on a white paper discussing the benefits of flexible offices.
As a lifelong food lover and self-taught cook--with a little help from Google's search engine and the Internet, at large--Melissa loves experimenting in the kitchen. And yes, she does consider most of her machinations completely edible and, to her palate, quite delicious. Melissa has been a dedicated vegetarian for more than 10 years and feels that her food choices yield so many options that she never feels a recipe suffers from not incorporating animal protein.
Through the joys of seasoning, tofu and cheese--hence the unfortunate end of her 3-year status as vegan--Melissa finds plenty of foods to fulfill her tastes and fill her nutritional requirements daily.
Melissa writes for several IT consulting and auditing firms specializing in cybersecurity measures and cybersecurity governance and compliance. She has built a solid portfolio in this area with clients who trust her knowledge and research abilities.010
Melissa finds it exciting to help inform readers about a large variety of topics, which include ways to heal from injuries, vegan and vegetarian menu choices, running form, swimming efficiency, human resources issues, staff morale and so much more.
With a dash of research and a smidge of personal insights, Melissa is always up for writing an article with the hopes of adding value to their lives.
Melissa adds her own flair when crafting copy for online marketing. She researches and comprehends the flavor of the company for whom she is writing copy then finds the best angle from which to approach creating the best copy possible.
Once she gathers information about the company and its offerings, Melissa works strategically to craft compelling copy that helps garner attention and lasting business relationships for her clients.
Melissa has written blog posts to meet a blog page's niche or special attention to a given subject. She writes blog posts on subjects such as solar panels, oriental rugs, entertainment, bird feeders, mobile applications, tattoo removal and more.
Melissa reads the blog to find the voice and tone to ensure that her work's approach melds seamlessly with other writer's posts.
Melissa quickly gets to the essence of a product's essential benefits when she tackles a product description. Giving customers an insider's view of a product they want helps the distributor and the retailer.
Melissa produced the newsletter for her local YMCA. She, along with the executive director, generated story ideas then pursued interviews with fellow members and staff. Melissa also took the photographs associated with the stories. Once she gathered the information and photographs, she wrote the stories then used Microsoft Publisher to design the layout.
Melissa enjoys the journalistic quality of writing press releases. She writes according to her clients' specifications and works with PR Web's or PR Newswire's respective formats, respectively.