617-227-8800  |  LOG ON
Mac S
Writer #25687
Brooklyn, NY
Joined 6/6/2018
4 Star Rating
100% Success
220 Projects
0 Endorsements
0 Elite Skills
With a background in social intelligence, analytics, and e-commerce, Mac has been a part of the digital marketing industry for the last half-decade. Having experience in the field, Mac is a step up from other writers in that he understands the pain points companies and agencies face when attempting to market their services and products to potential clients.

Whether he is describing how a drip email campaign should be measured or discussing how the latest Snapchat feature will affect local businesses, Mac is passionate about all aspects of digital marketing and is excited to share his thoughts with engaged audiences all over the world. Additionally, he has been selected as a preferred writer at several consultancies and has been instrumental in developing new blog post series for readers looking to start their own online campaigns.

Additionally, having graduated with a degree in Biotechnology, he is also a bit of a science nerd. He avidly follows up on tech transformation and is working on a new blog that will cover all things digital transformation including healthcare, e-commerce, media, the blockchain, and clean energy.

Here are a few things Mac's clients have said about his work as a freelance writer:

"Fantastic stuff!"

"Nice article, and perfect delivery! Thank you!"

"Awesome work!!! I love it, thank you and hope to use again."
Blog Post
Outdoor/Recreation
Health
Email Copy
Facebook Post
Marketing

Specialties

Mac's specialties include blog post and article writing for marketing and tech transformation companies. He is very familiar with SEO and social media campaign best practices. Additionally, he has kept up to date with tech transformation, especially in the healthcare industry.

Interests

Mac's other interests include Martial Arts and filmmaking. As a martial artist, Mac spent eight years obtaining a black belt in Chun Kuk Do. As a filmmaker, Mac enjoys working on his own content and helping his friend's produce theirs. Mac is passionate about filmmaking and looks forward to actively pursuing it in the future.

Education

University of Georgia

When matriculating at the University of Georgia, Mac expected to leave the university with a degree and plans to attend medical school. This changed during his junior year when he interned at the telecommunications company mGage. As a product marketing intern, he was responsible for developing website copy, blogging, and internal product marketing solution sheets. He found the experience truly eye-opening and turned him onto a world he never knew existed.

During the next semester, he became involved with Aces for Athens-a nonprofit group that serves underprivileged youth by giving them tennis lessons. As the secretary for the organization, he helped turn around the program through field marketing initiatives that resulted in a 20% year over year increase in participation by the student body.

Still passionate about the sciences and healthcare, Mac completed his Biology degree in the summer of 2015 before embarking on his dream of being a marketer in New York City a few months later.

Marketing

50 Projects Completed

Mac has written various blog posts for a number of marketing consultancies. Posts have come in the form of guides explaining topics like metric and KPI measurement and social media strategy.

Health

23 Projects Completed

Mac developed a blog post series for a healthcare marketing consultancy aiming to target medical professionals with private practices. The goal for these individuals was to showcase their practices online to gain more exposure and reach more patients.

Outdoor/Recreation

13 Projects Completed

Mac has written several articles for RV/campervan companies. Most of the articles described locations one could go with a campervan, where rental sites could be found and reviews of the host sites.

Blog Post

124 Projects Completed

Mac has written several blog posts for companies across various industries including marketing, healthcare, pharmaceuticals, online gaming, and fitness amongst many others. He is a skilled researcher and has a skill for converting raw information into digestible content.

Facebook Post

5 Projects Completed

Mac wrote Facebook posts as part of the campaign development for an e-commerce apparel company. The purpose of the campaign was to increase brand awareness.

Email Copy

5 Projects Completed

Mac has worked on email copy that further pushes customers down the marketing funnel as well as copy that keeps the company at top of mind. Clients have included e-commerce companies as well as digital marketing consultancies.

View My Full Profile