Pam specializes in web content, sales letters, email newsletters and autoresponders, blog posts, and short books. She also has a lot of experience with direct mail (especially catalogs), business plans and marketing plans.
Her interests are varied, from gardening and planted aquariums, to hiking, food, weight loss and even etiquette. She is currently writing a lot about crowdfunding, personal finance, and getting rid of clutter.
Pam earned her Master's Degree in Direct and Interactive Marketing from New York University. Her coursework involved advanced statistics, including "bootstrapping" to be able to see patterns in customer behavior, financial analysis including how to calculate lifetime value, creative management and media buys and advanced direct marketing techniques, including how to run a continuity program. She continues to use and expand on the skills she learned at NYU.
Pam finished the last two years of her undergraduate work at Sarah Lawrence. Her primary focus was on writing. Sarah Lawrence is blessed with having not one but two Noble Prize winners in Literature as graduates.
Pam was a Marketing Manager at the book catalog A Common Reader for three years she moved to the ad agency Insight Out of Chaos as a copywriter and project manager. After that she moved to Santa Fe and started her own small marketing agency. She has helped dozens of different businesses find new clients/customers.
The work sample below is from an email she wrote for a local hardware store in a rural area. The style is casual to better engage the reader.
Pam has written several online courses and a couple of course description catalogs. She has also written web content and marketing materials for local and online schools and training courses.
The writing sample below are two sample introductory paragraphs for the home page of a business school's website.
Pam is a certified master gardener who let her volunteer hours lapse. She also studied landscape design and gardening at the Bronx Botanical Garden for two years.
Pam has written dozens of gardening articles. She also managed and wrote some of the email newsletter for the Santa Fe Botanical Garden from 2005-2006.
The sample below is the first few paragraphs of web content she wrote for a client.
Pam has done a variety of work for a law firm. The writing sample below is for some web content she wrote for them.
Pam worked for the Santa Fe Botanical Garden for several years as their marketing consultant. Here are the first two paragraphs of a press release she wrote for the organization.
Pam's business experience spans two decades. The sample below is the first few paragraphs of an article she wrote for one of her own websites.
Pam has a keen interest in clutter control and organization. She has written several articles of web content for different clients. Here are the first few paragraphs of a sample article written for one of her own websites.
Pam has written hundreds of articles on a variety of topics. Most of her articles have been for website content, but some have appeared in regional and trade magazines.
The sample below appeared on EzineArticles.com
Pam has written for a variety of different blogs. She has recently delivered work for an law firm's blog, a crowdfunding blog, a drawing blog and an internet marketing blog. She is extremely well-versed in WordPress setup and customization and uses dozens of WordPress plugins to maximize the results of her work.
Pam has written for a variety of websites, including a law firm's site, a crafts business, technology sites, real estate brokers' websites, website designers websites and more.
The sample below was written for a website about how to draw.