Mary Kate's specialties include lifestyle blogging, sports writing, long-form, storytelling, event promotion, broadcast trade writing, trade association/non-profit content and technical writing.
Mary Kate's interests include outdoor adventures (as long as there's lots of sunscreen), gardening, cooking, food, fitness, sports, hair and makeup and home improvement.
Mary Kate attended the prestigious Walter Cronkite School of Journalism and Mass Communication and honed her writing skills as well as developed a strong appreciation for media law and ethics. During her time there she interned at a major newspaper, a local TV station and in the school's athletic department. She also covered gymnastics for the school newspaper.
Mary Kate has written countless industry articles and newsletters for a trade association. She has also worked for local news outlets covering new business openings, closings and local economy trends. She has also worked in-house doing marketing, PR and event promotion for a major collector car auction house which had a major economic impact on the communities where it holds auctions.
Mary Kate has experience covering sports from the PR and Marketing side as well as sports journalism. She has worked for a D1 athletic department as well as the National Governing Body for two Olympic sports. She has covered the Arizona sports scene for a local website including game stories, in-depth stats analysis and human interest pieces. She has also covered high school sports in freelance work for a major newspaper. In college, she covered her school's gymnastic team for the award-winning student newspaper.
Mary Kate has worked in-house for a non-profit trade association which hosts several events per year that she promoted via social media and digital content. Additionally, she worked for a PR firm that represented several non-profits and the non-profit wings of major corporations. She has a special expertise in promoting charity golf tournaments.
Mary Kate has written multiple annual reports for a trade association. Since trade associations are 501 (c) 7 non-profits, these annual reports are of extreme importance. Mary Kate was trusted both with technical details and overall design for these reports. She will continue to produce annual reports with this organization in the future.
Mary Kate has written hundreds of articles varying from 100-word breaking news posts to 1000-word in depth analyses. She has written these articles on events held by non-profits, sporting events, local "things to-do" features, and crime stories. Mary Kate has written these posts from both the public relations/marketing side as well as from the journalistic side.
Mary Kate has written press releases in several different industries and styles. She has written press releases for everything from a local issue to a national sporting event. More importantly, her experience in newsrooms means she knows how to write press releases that will get attention and lead to a story placement.