Becca B
Writer #18931
Joined 12/27/2016
4 Star Rating
1,100 Projects
0 Endorsements
0 Elite Skills
Becca is an editor, writer, and writing coach. She is currently the Managing Editor at both The Whole Life Challenge and StrongFirst. She specializes in building authority and readership through high-quality content, whether it be copywriting or blog writing. She also coaches private clients, does developmental editing for non-fiction book projects, and ghostwrites for a variety of story-telling projects she can't tell you anything about (but that are super, super fun).

Her first managing editor position was at Breaking Muscle - a job she earned based on the success of her personal blogging. There, she oversaw a team of writers and editors, and took the site from an average of 900 unique pageviews per day to 205,503 unique pageviews per day - an audience of almost five million readers each month. Her own articles were some of the highest performing on the website. Her latest work as a developmental editor resulted in the sale of Chael Sonnen and Ryan Parson's exercise and nutrition book to Rodale - and this is not the only book she's helped get to this point.

Though she was born with the instinct to write, as a teenager she decided that a career in film and television would be more "practical"(don't ask her the logic behind that). But even while studying filmmaking, she excelled as a writer, having a play produced in undergrad and a script turned into a short film in graduate school. While earning her MFA in Cinema-Television Production at USC, she focused mainly on scriptwriting and editing; both core elements of good story telling and fantastic ways to study story structure.

Becca's obsession with story telling and writing continues to this day. She has taken numerous courses through UCLA's Writers Program, the Attic Writing Institute (Portland, Oregon), LitReactor, and Mediabistro, and is a rabid consumer of books on the writing craft. She writes non-fiction and fiction, in both short and long form. She was nominated for the UCLA Writers Program 2016 Allegra Johnson Prize in Novel Writing and was among the Top 30 in the 2015 Dana Awards for novel writing.

Her first short story was published by concis. Since then she has been published on The Forge and The Citron Review, and has short stories forthcoming in bosque magazine, The Knicknackery, Black Denim Lit, Panorama, and Corium. Her freelance non-fiction writing has appeared in The CrossFit Journal, My Mad Methods, Momtastic, Greatist, MyAthleticLife, The Box, Breaking Muscle, The Whole Life Challenge, and many more.
Blog Post
Email Copy


Becca's specialties are writing for the health, wellness, and fitness industries. She has written extensive email campaigns and countless blog posts on everything from testosterone optimization to mindfulness to exercise programs to supplementation to the benefits of walking. She is a former martial artist, weightlifter, yogi, runner, hiker, and more, so she can draw from a wide range of experience. She is also adept at reading and interpreting research for the layperson.

Outside of the fitness world, Becca is a former musician and an avid cook. She is a nature lover and a former bicycle commuter. She worked in the film and television industry for seven years and was also an event promoter in Los Angeles. In other words, she has a wide range of interests and is able to enroll people in her (and your) enthusiasms with a special combination of skill and creativity.


Becca would love to help you spread the word about your passion and/or product through email campaigns, copywriting, and blog writing. She is interested in everything from wildlife to wild-humans. She loves to write, loves to learn, and loves to do a great job.


Grand Valley State University

Becca attended Grand Valley State University as part of theirs Honors Program. She majored in Film and Video Production and double minored in Business and Russian Studies.

University of Southern California

Becca attended the prestigious and highly competitive USC Film School and received her MFA in June of 2000.

UCLA Writer's Program

Through the UCLA Writer's Program, Becca took numerous writing courses over a period of a few years. She studied both fiction and non-fiction writing, and in both long and short form.

The Attic Writing Institute (Portland, Oregon)

At the Attic, Becca mainly focused on non-fiction studies. She took courses in writing book proposals, how to conduct research for non-fiction projects, essay writing, idea generation, and also short story writing.


LitReactor is an online school founded by Chuck Palahniuk. Through LitReactor, Becca studied with successful short story and novel writers and also learned directly from an agent how to best write a query letter.


500 Projects Completed

Becca has been a writer in the fitness industry for over a decade. She has written for publications such as Greatist, The CrossFit Journal, and Breaking Muscle, and has ghost written for books, blogs, landing pages, and email campaigns. As a former athlete and a fitness enthusiast herself, she has a wide range of knowledge to draw upon in writing her articles. She was a group fitness instructor and personal trainer in Los Angeles and has experienced firsthand how to communicate effectively about fitness. She currently writes copy for StrongFirst and Whole Life Challenge.


300 Projects Completed

Becca has worked as a manager of athletes and an event coordinator in addition to doing media coverage of sporting events ranging from MMA to weightlifting. She worked as part of the crew on MMA promotions in California and Oregon. Combined with her own experience as an athlete, this allows her a unique perspective to write on sports ranging from powerlifting to strongman to fencing to marathon running.


300 Projects Completed

Nutrition is not just an area of expertise for Becca--it's a personal passion. As a former coach and trainer, Becca learned everything she could about nutrition and supplementation so that she could pass on a healthier lifestyle to her clients.

Blog Post

0 Projects Completed

Becca makes a living both writing blog posts and teaching others how to write them as well. She knows how to do it! She specializes in creating intriguing introductions and then delivering with real content that will engage and enroll readers--and encourage sharing.

Email Copy

0 Projects Completed

While Becca can't tell you about any of her email campaign clients, she has had many of them. She has written for companies in a range of industries targeting readers of all different demographics. She loves to write creatively and with energy in order to engage the reader.

View My Full Profile