As a blogger, Sam writes Facebook posts to promote her site. As a social media influencer, she writes sponsored posts to share brands and products with her Facebook page fans and readers. Sam also offers social media writing, curation, and scheduling services. Sam frequently writes posts for clients to post on their own pages to promote their content, increase engagement or advertise their product.
She holds a Social Marketing certification from Hootsuite Academy. The certification training course and exam covered various aspects of Facebook management including profile optimization, advertising, content strategy, content creation, policies, and other best practices.