Journalism, Blogging, Storytelling, Conversational writing, humor
Trucking industry, transportation, travel, cooking, healthy living, homeopathy, music, art, pets/animals, politics, photography, tiny living
During her years at Sante Fe Community College in Gainesville, Florida, Sierra excelled at not only her basic required college courses, but business and pre-nursing/pre-med as well. She was on the Dean's List, a member of Phi Theta Kappa (the international community college honor society), and on the fast track to the University of Florida Physician's Assistant program.
Sierra excelled at City College, maintaining the top 5% of the Dean's List, tutor, and student teacher during her time there. Upon completion of her program and internship she graduated with honors. All of this while being a young mother of two, while her active duty Navy husband was deployed overseas to Iraq, and while maintaining a full-time job as an Administrative Assistant at a specialty assisted living facility designed for Alzheimer's patients.
Sierra is a product tester, brand ambassador, and blogger for the trucking and transportation industry. Over the past two years she has worked with several industry leaders, start-up companies, as well as event and marketing companies to help promote and improve the trucking industry.
Sierra frequently accepts products for testing and review. Her reviews are shared online through her blog, company websites or blogs, as well as through social media outlets. She has a diverse background that lends both a life-tested and often unique opinion to products.
Sierra tests and reviews tech products and apps that are useful in the trucking and transportation industry. She has a long history of experience with computers, tech, apps, and gadgets. Her knowledge includes computers, ranging from early Commodores to current Windows PCs, online gaming, iOS and Android, automotive advancements, and electronics. You might say she is a tech and gadget geek.
Sierra is adept at using social media for branding, marketing, and promotional purposes. She has a firm grasp on keywords and hashtag, as well as keeping up with trends.
As an early onboarder for Facebook, Sierra has learned the nuances of communicating through this brand of social media, as well as many others. Sierra knows that as the most proliferate social media outlet, Facebook has become a must-have marketing tool. The nuances to reaching a target audience through social media involve a careful balance of marketing posts and social interaction. Consumers want to connect with the brands they trust on a human level. Social media marketing is not only helps bring in new leads, but also strengthen and retain faithful customers. Sierra's social nature and passion for writing blend well with all aspects of social marketing, especially Facebook.
Whether she is writing in a conversational voice, journalistic, or using a touch of humor, Sierra enjoys blogging. Her blog topics range from personal topics on life to business updates, reviews, and promotions. Regardless of what she is writing, however, one thing is certain, her blog entries are always informative and entertaining.