Hilary L
Writer #14981
Seaside, CA
Joined 4/25/2016
5 Star Rating
100% Success
293 Projects
0 Endorsements
0 Elite Skills
Hilary is a freelance writer based in central California. From media agencies to nonprofits, she has helped numerous brands and businesses with clever, creative wordsmithery. She specializes in helping companies find their voice with copy that makes customers sit up and take notice.

From A to Z, astronomy to zoos, Hilary has written content for a diverse range of B2B and consumer-facing clients, including health, fitness, nutrition, beauty products, organic and conventional produce, real estate, professional services, recreation, government organizations, universities and community nonprofits. She also wrote on a newspaper for two years covering beats in every corner: news, features, science, the arts and more.

She has a B.A. in Journalism - Public Relations from Humboldt State University in Arcata, CA. She also has an M.Sc. in Marketing from University College Dublin Michael Smurfit Graduate Business School in Dublin, Ireland.
Education
Advertisement
Brochure
Agriculture
Non Profit
Article
Health

Hilary L's Agriculture Industry Experience

41 Projects Completed

Hilary has experience writing product descriptions, blogs, website content, taglines, social media content and press releases for at least eight clients in the agricultural industry, including organic produce distributors, conventional produce growers, farmers, brokers, chemical washes and wineries.

Specialties

Copywriting:
Advertising copy
Taglines / slogans
Product descriptions
Brochure copywriting
Marketing collateral
Bios / company stories
Website / e-blast content
Video / commercial scripts

AP Writing:
Headlines
Blog posts
News articles
Press releases
Media advisories
Official statements
Extended research

Interests

Helping businesses who help others! Outside of work, she she enjoys yoga, traveling and jogging on the beach with her black lab Anabella.

Education

Humboldt State University

The Journalism and Mass Communication program at Humboldt State University is designed to prepare students for a career in journalism, broadcasting, public relations or a related field. It provides students with an understanding of the rights, responsibilities and role of the mass media and helps students develop better critical thinking skills. Hands-on experience is provided through internships with the student newspaper, magazine or news channel.

UCD Michael Smurfit Graduate Business School

The accelerated masters program covers a wide spectrum of areas including marketing and business strategy, quantitative and qualitative market research, economic impact studies and digital marketing.

Education

101 Projects Completed

Hilary has experience writing press releases, website copy and more for the University of California Observatories, a multi-campus astronomical research unit headquartered at UC Santa Cruz. She also had experience covering university sports, features, arts and breaking news for a campus newspaper.

Non Profit

54 Projects Completed

Hilary has experience writing web content, taglines, website copy, brochure copy, social media posts and press releases for several clients in the nonprofit sector.

Agriculture

41 Projects Completed

Hilary has experience writing product descriptions, blogs, website content, taglines, social media content and press releases for at least eight clients in the agricultural industry, including organic produce distributors, conventional produce growers, farmers, brokers, chemical washes and wineries.

Health

7 Projects Completed

Hilary has researched and written about healthy eating, yoga and transition dieting for niche blogs and newsletters.

Article

62 Projects Completed

Hilary wrote 1-2 articles a week for two years on a newspaper for every beat: sports, breaking news, finances, the arts and more.

Advertisement

24 Projects Completed

Hilary has experience creating copy for print ads, digital ads, bus ads and more for a wide range of industries including organic produce growers, research institutions, a housing authority and a zoo.

Brochure

4 Projects Completed

Hilary has experience writing advertising copy in a handful of brochures for an organic produce grower, zoo, housing authority, research institution, nonprofit fundraising event and more.

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