Terry's specialties include writing for search engine optimization (SEO), brand development and communications, and research writing projects.
Terry's interests include digital and social media marketing, digital photography, Zumba and dance fitness, the food manufacturing industry, fashion, and entrepreneurship.
Terry received a BS in International Business from Elizabethtown College in 2002, with a concentration in Marketing and a minor in Spanish. She was fortunate to spend a semester abroad in Barcelona, Spain, where she was able to improve her language skills and be immersed in the culture.
Terry completed her MBA at Elizabethtown College, as part of their continuing education intensive program. Her courses included Corporate Finance, Ethics of Leadership, Marketing and Brand Integration, Corporate Social Responsibility, and Global Business Strategies. In addition to her coursework, she is also supporting the Social Enterprise Institute at Elizabethtown College, by working with the team at the non-profit Trucker Wellness Foundation to create their business plan.
For five years, Terry served as a contributing writer, and later featured writer, in the field of dance. As a competitive dancer in her younger years, Terry became a dance instructor and studio owner and was involved in the dance industry for a total of 28 years. She has written a series of instructional articles for dance students, parents, teachers and studio owners. She has also written recaps of dance-related television shows such as "So You Think You Can Dance" and "Dance Moms".
Terry has worked in packaged food manufacturing for 12 years, most recently supporting the Strategy department at a Fortune 500 company. She has built a depth and breadth of experiences including corporate hospitality and event planning, strategic planning, competitive intelligence and market research, and trend analysis.
Terry has written articles for both print and online outlets. For online content publication, she has written about the dance industry for students, teachers, parents, and studio owners. The articles have ranged from step-by-step instructional exercises to advice, industry news, and television recaps. For print, she has written articles for publication in internal corporate newsletters in the consumer packaged good industry. These have been news-related articles featuring content from her peers and colleagues, as well as personal reflections.
Terry has guest-posted on several blogs related to the dance industry. Her blog posts have been geared toward a few different audiences: dance students (to include exercise and diet issues, tips and advice for competitions), parents (how to participate fully in your child's dance experience), teachers (proper technique exercises), and studio owners (advice for creating newsletters, websites, and social media advertising).