The majority of David’s career has overlapped with marketing as an art director, writer, designer, and eCommerce manager. He has collaborated with marketing professionals on developing advertising and marketing campaigns for a variety of clients. Campaigns typically covered a wide array of formats and media, which included traditional print and outdoor media as well as digital formats for eCommerce and the selling of services.
In more recent years David has been applying his corporate experience in marketing to social media with a focus on helping small businesses, brand and platform building for independent creative professionals, and writing about best practices in using social media for marketing and promotions. He has also returned to one of his favorite subjects to write about holistic branding.