Editorial: Blog posts, departmental copy, feature stories, essays, profiles, eBooks
Communications: Web copy, press releases, printed promo materials (brochures, handouts, programs, catalogs, etc.), social media posts, branding campaigns, presentation materials (PowerPoint, decks, speeches, talking points), email marketing campaigns, newsletters
Other: Manuscripts, SEO keywords and alt-text, branding and style guides, product descriptions (short and long), sell sheets, case studies, white papers, PDF creation and editing for accessibility in accordance with the Americans with Disabilities Act, 508 compliance
Home: Collecting art; Cooking and entertaining; furniture; gardening and outdoor living; home improvement and remodeling; interior design and home décor; real estate
Health & Lifestyle: Accessibility and disability; alternative medicine and therapies; blindness and visual impairment; climate change; cruelty free; ethical and sustainable products and practices; skincare and self care; wellness and spirituality; outdoor sports and recreation
Creative: Accessibility and design, architecture and design; Apple products; apps; branding and marketing; books and publishing; crafts and hobbies; digital media, fashion and beauty; handbags; jewelry; making art, mobile tech; music; pop culture; new and emerging technology; "planner culture"; photography, shoes; web design
This editor does not have any industry experience listed on their profile.
Annual general information brochure for WSB, where I am the entire communications department. Created the concept, wrote and edited the content, designed the brochure. Worked with CEO on developing content. This piece won 2018 Hermes Gold Award for marketing brochure. This was my third Hermes award!
In a freelance content director capacity, planned content calendar, produced four blog posts per month, and edited four to six blog posts per month. Blog post topics ranged from outdoor entertaining to building materials and remodeling, as well as features on client's products.