Complete Advertising/Marketing Campaign Design
Superb Writing Skills
Art/Creative Direction
Photo Editing/Retouching
Budget/Supply Management
Logos and Sales Collateral
Process Optimization
Team Building/Leadership
Excellent People Skills
Social Media Marketing
Blog Development & Design via WordPress
Blogging via WordPress
Food Photography
Real Estate Marketing and Photo Shoots
Art/Creative Direction
UI/UX
Print Design/Digital Design
Adobe CS - InDesign, Photoshop, Illustrator, Acrobat, DreamWeaver
Social Media Marketing on Instagram and Facebook
Packaging/Labeling
Logos
Editorial/Magazine Design
Brand Development
MS Teams
MS Office/Office 365
Zoom
Manage & design all Major Accounts advertising & marketing campaigns. Art Direction for circulation, Newspaper in Education, non-profit & advertising campaigns, logos, sales collateral, invitations, web blasts, banner ads, billboards & direct mail. Editorial design including: United Way Community Survey, Parade of Homes, Answerbook, Bridal Faire, Snow Ride Guide, 101 Fun Days of Summer, Springs Home & Style, Springs Houses & Springs New Homes. Attended press checks & art directed photo shoots. Attended sales calls and pitched campaigns with Sales Reps. Freelance Art Director for Pikes Peak Parent magazine. Major achievements include: "Locals Get It" - voice for The Gazette's radio spot • 14th, 15th & 16th annual 'Pasta in the Park' fundraiser benefitting TESSA - logo, invitation, RSVP card, cookbook, bookmark, stationery, ad, t-shirt & event signage • 18th & 19th Annual Pikes Peak Regional Spelling Bee's - logos, brochures, t-shirts, ads & certificates.
Managed the social media presence of Holly's Table on Facebook, Instagram, and Pinterest; planned and executed digital marketing strategies to optimize content promotion
Analyzed data using Facebook Analytics to deliver more potent messaging; implemented improvements that aligned with the best and up – to – date SEO practices
Engaged readers weekly via posts, recipes, and fan questions; managed web content, front – end organization of site content, and monitored and updated content to ensure compliance with web standards
Writer, photographer, product tester, and recipe developer.
Managed the social media presence of Holly's Table on Facebook, Instagram, and Pinterest; planned and executed digital marketing strategies to optimize content promotion.
Analyzed data using Facebook Analytics to deliver more potent messaging; implemented improvements that aligned with the best and up – to – date SEO practices.
Engaged readers weekly via posts, recipes, and fan questions; managed web content, front – end organization of site content, and monitored and updated content to ensure compliance with web standards.
Collaborated with Public Relations, Sales, and Marketing Teams to determine and fulfill the design needs for Marketing, Sales, and Research and Development
Spearheaded strategic planning and creative execution for brochures, logos, national and international Point of Purchase (POP) / Point of Sale (POS) packaging, catalogs, sales collateral, corporate newsletters, posters, banners, trade ads, and web graphics
Wrote and edited copy for brochures, fliers, website, social media, newsletters, blogs, emails, and other collateral materials; identified and tracked industry trends, influences, and topics of interest
Developed marketing strategies, planned and coordinated marketing efforts, communicated marketing plans to internal and external stakeholders; built awareness and brand positioning