Michael specializes in articles written to a college educated or technical audience that focus on concepts of SEO, marketing, management, business, electronics, social theory, and history.
Michael is interested in archaeology, high technology, linguistics, and social activism.
Michael graduated with a near perfect GPA and with highest honors from a degree that focused on Cisco networking, wireless communications, programming, circuit design, and electronic theory.
Michael graduated summa cum laude and only required two years to finish the degree.
Michael is currently attending one of the most prominent anthropology programs in the nation and is a member of multiple honors societies. He maintains a stellar GPA and has made the Dean's List every semester since he began school.
Michael has developed content for businesses in a diverse range of fields including plumbing, website design, travel, the music industry, and scuba. This includes the creation of landing pages, blog posts, informational articles, press releases, and social media posts. He understands how to balance the needs of the triune system of consumer, provider, and marketer by blending relevant, SEO-quality content meant to add usability to the internet.
Michael has helped develop online marketing campaigns focusing on link building and content as a service. He has been able to leverage his knowledge of technology as well as marketing and business theory to bring exposure and quality communication to businesses and their consumers. He represents one of the few marketing professionals that is able to grasp that the extended marketing mix and the concept of usability are essentially the same.
Michael has done work creating content for tech-focused sites including ghostwriting for a large, commercial content provider. Articles focused on how-to instructions for installation, troubleshooting, and tweaking as well as briefings on modern software and hardware solutions. His specializations include networking, wireless communication, circuit design, programming, and the broad spectrum of productivity tools from Adobe, Microsoft, Apache, as well as many open source providers.
Michael Roche has a unique ability to produce data rich and easy to read press releases. His natural writing style is academic, so the no-frills approach to writing that Press Releases demand is intuitive for him. He also has a strong background in systemic analysis, so coming up with fresh new paradigms of explication and explanation is effortless.