Valerie's writing niche is sustainable travel, however, that is not the only industry and/or topic she can write about. She has experience in writing blog posts in the various sectors of; career, business, IT, lifestyle, legal, and family topics. She is always open to discovering more industries.
Valerie enjoys the research aspect of writing as it involves a complex study of keywords and search engine optimization to craft the best piece of content. Whether it's a blog post, landing page, refresh, sales pitch, or email, Valerie knows what it takes to get the job done right.
When she is not writing, she enjoys walks in parks with her Siberian Husky dog or riding her e-bike on the trail. She is an avid traveler and has been to over 30 countries. She also has 2 rescue cats and loves animals in general.
Valerie graduated with a Bachelor of Arts in Applied Science (BAAS) focusing on applied technology performance improvement through UNTs College of Information.
Valerie first worked in the travel industry before the Internet was widely used by the public. Her love of adventure and desire to see new places around the world fueled her passion for discovery. She has worked for airlines, tour operators, and travel agencies as well as created her own travel business brand.
Valerie turned to writing about her travel experience in 2018 by creating her own company named Travalerie (travel + Valerie). From there she branched out as a freelance content writer. Always one to keep up with changes in the travel industry, she can write relevant pieces for your travel brand.
Valerie owned an IT business with her husband for over a decade. Their company specialized in computer network services for small to medium-sized businesses. As their company grew, they added web development and data recovery services.
Valerie wrote several blog posts for a career start-up company in 2022. The blog posts were a minimum of 1,000 words and ranged on a variety of trending topics relevant to the job seeker.
Valerie is a skilled blog post writer, having started her own travel blog in 2018. She keeps current with industry trends by attending blog conferences, taking courses related to blogging, as well as becoming a certified content marketer.
Valerie has been designing websites since the late 1990s which includes writing the verbiage for each page to a website. It's important to understand site architecture, putting the right titles to pages using SEO tactics. It's equally important to use keywords in content writing for web pages to rank higher in the search engine algorithms without confusing the reader what the company message is.