- Healthcare advertising
- Patient education materials
- Business case studies
- Blogging and essays
- Baking (not that this one helps you)
- The changing landscape of the healthcare industry
- Baking, and the science thereof
- Humor and silly stuff
He's written ads across every channel, digital and traditional, in the healthcare space, including:
- Longform video
- :30 and :15 video
- Terrestrial radio
- Digital/internet radio
- Digital display
He's also written for just about every service line under the sun, including women's health, men's health, primary care, urgent care, bariatrics, cancer, cardiology, pediatrics, and more.
He's an experienced marketer, wearing just about every hat in the industry outside of design. He understands the industry and its challenges, especially in the digital space with concerns regarding privacy in the information age.
He's written ad copy, conference papers and posters, and brochures for a number of advanced medical technologies, including CyberKnife, Hidden Scar Breast Cancer Surgery, DaVinci procedures, and more.
He can write for any channel, digital or traditional.
He can research and write articles for most non-technical and many technical subjects. He's written for children's magazines, newspaper, and research journals.
He's written product descriptions for funeral services, luxury dog accessories, and industrial wastewater systems. So I guess you could say his experience here is varied.