Lori C
Writer #57549
Joined 3/28/2021
4 Star Rating
35 Projects
0 Endorsements
0 Elite Skills
Her background is journalism, but in the past eight years, she has specialised in B2B copywriting. She was deputy editor of prestigious women's titles Women's Health and Marie Claire. She has also edited titles for investment clients and done internal communications for food services and petroleum.

Her current niche is copywriting for the legal and medical industries, her services include SEO optimised copy, newsletters, blogs, and outreach articles. She has a flexible style and tone and is organised, reliable, and fun to work with.


Blog writing
Outreach articles
Internal communications
Medical and legal blogs and website copy
Biographies and About Us pages


Health and medical sectors
Legal sector


Pentech Cape Town

She studied Journalism, initially specialising in radio and then magazine feature writing.


10 Projects Completed

Lori specializes in content marketing, internal communications, industry-specific blogs and ghostwriting, landing pages, newsletters and website copy.

Her print experience includes the role of deputy editor on Marie Claire and Women's Health magazines, editor of British Airways High Life, and titles for customer publications in the finance and parenting fields.

Digital work includes specialized beauty writing for online retailer Adore.com.au, and a range of service-oriented websites with SEO objectives or campaigns.


25 Projects Completed

Lori's areas of specialisation are the legal, medical, beauty and design sectors but she has a flexible style and tone and enjoys working with clients from all industries.

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