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Alyssa is an expert SEO blogger, copywriter, and journalist.
Considering herself a "Jill of all trades," Alyssa has many personal interests including: travel, sports, wine, boating, comedy, art, and more.
She is a talented lifestyle writer but has also written for SAAS companies, medical and law offices, and more.
Alyssa graduated with her B.A.'s in English and Multimedia Journalism. She has been trained in creative, scholarly and journalistic elements, as well as writing for business and social media.
This designer does not have any industry experience listed on their profile.
Alyssa has been in the SEO blogging industry since 2012. Her freelance career began in college while she was completing her Bachelor's degree dual-majoring in English and Multimedia Journalism at Florida Atlantic University.
Since then, Alyssa has written or edited more than 500 SEO blog articles for companies of various types and growth stages.
She is a seasoned digital content strategist who has launched and managed multiple company blogs over the past decade, and she has countless bylines and happy clients from her editorial and marketing roles in the media/publishing industry as well.
Alyssa has countless bylines from a decade of working as a freelance journalist and editor.
Some notable past projects:
- 25+ bylines across print editions of Charlotte Home + Garden, Charlotte magazine, Charlotte Parent, and Charlotte Wedding
- Editor-in-Chief of Charlotte Wedding + Events July 2016 issue
- Exclusive writer for Charlotte at Home, Charlotte Home + Garden magazine's blog, 2016-19
- Contributed weekly food, drink, style, and lifestyle stories to Charlottemagazine.com, 2017-19
-Managing Editor of the flagship issue of Relevate, a b2b publication for higher education marketing professionals, 2017.
From 2019-2021 Ishe was the digital marketing manager for Charlottemagazine.com, CharlotteParent.com & CarolinaParent.com.
She managed digital advertiser partnerships for all three websites and created and managed the Charlotte Mag Content Studio to produce high-quality branded partner content. She either wrote or edited the sponsored content, with the potential for up to 24 sponsored content campaigns per month.
Sponsored content page views increased by 40% for Charlotte magazine under her management.
From 2019-2021 she was the digital marketing manager for Charlottemagazine.com, CharlotteParent.com & CarolinaParent.com and began writing and managing emails for Charlotte mag in 2018.
In this role, she concepted and wrote a variety of promotional emails for in-house marketing campaigns as well as client marketing campaigns. She was the in-house consultant, providing guidance to clients on their email creative, copy, and more.
Freelance email projects have included nurture email series and individual marketing email copywriting. Email clients have included a SAAS company, a stationery brand, a flower brand, and dance studio.
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