William S
Writer #50308
Joined 6/19/2020
4 Star Rating
152 Projects
0 Endorsements
0 Elite Skills
William is an award-winning advertising creative with a knack for words, a penchant for problem solving and a love for ideas.

He produces work designed to wow clients, audiences and companies.

He has also written for The New Zealand Herald, Euphemist, Infection House, and Better Marketing, and would love to write for you too.
Press Release
Script/Video
Brochure
Blog Post
Article
Facebook Post
Email Copy
Radio Spot
Marketing
Advertisement

Specialties

As an advertising copywriter, William specialises in writing persuasive and captivating headlines, endlines and body copy.

He can write in a wide variety of different tones of voice, depending on your requirements – from casual to formal, funny to serious, and everywhere in between.

He's also strong at coming up with ideas, finding insights, and conducting research.

Interests

William is interested in writing copy, editing, conducting research, and other areas of work you may require.

He's particularly interested in work that requires fresh concepts and persuasive copy.

Education

The University of Auckland

Did a triple major in Marketing, International Business and Italian as part of a conjoint degree programme. A conjoint degree is when you do two degree programmes simultaneously as a way to study a wider range of subjects than is possible with a regular degree.

The University of Auckland

William did a BA (Honours) degree after graduating from my Bachelor's degree. An Honours degree is a post-graduate programme one can do en route to doing a Master's degree. He graduated with First Class Honours.

Media Design School

Studied creative advertising as a way to get his foot in the door of an advertising agency. He finished first in class and received a job offer before portfolio night.

Marketing

50 Projects Completed

Worked for 3 of New Zealand's biggest and most successful advertising agencies: Colenso BBDO, Ogilvy and FCB.

Advertisement

50 Projects Completed

Produced ads for 3 of New Zealand's largest advertising agencies. These ads were for all the various types of media channels including TV, radio, social media and outdoor.

Facebook Post

20 Projects Completed

Wrote Facebook post copy for clients such as Air New Zealand, Spark, The New Zealand Post, Heineken DB, and M&M's.

Email Copy

20 Projects Completed

Wrote countless eDMs for a variety of clients including Audi, Samsung, Air New Zealand, The New Zealand Post, Briscoes, Rebel Sport, Spark and Vodafone.

Radio Spot

5 Projects Completed

Wrote radio scripts for a New Zealand TV channel called Prime.

Article

2 Projects Completed

Wrote a couple of opinion pieces for The New Zealand Herald about the pandemic in Paris.

Blog Post

2 Projects Completed

Wrote a couple of articles about creativity for Better Marketing.

Script/Video

1 Projects Completed

Wrote the script of an award-nominated music video called 'Find Your Fit'

Press Release

1 Projects Completed

Wrote a press release for Got A Trade, a New Zealand government-funded organisation tasked with promoting apprenticeships nationwide.

Brochure

1 Projects Completed

Wrote the brochure copy for VTNZ, a New Zealand vehicle repair shop and warrant-of-fitness provider.

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