Strategy, Document Production, Writing, Editing
Education, Health & Medicine, Business, Data
Corporate MBA with specialization in international business. Primary interests include Organizational Behavior, Business Analysis for Decision-Making, and Strategic Management.
Focus on writing and editing for business entities.
Science drives innovation and makes our lives better in many ways. Scientific discoveries can improve our health and wellness, sometimes leading to new ways to prevent, treat, and cure diseases. It can change the way we think about what we eat, how we exercise, and how we take care of ourselves and each other. But reading scientific articles published in research journals is not for everyone. Sandy takes those complex scientific discoveries and translates them into easy-to-read communication – articles, blog posts, and other content – so the general public can benefit from emerging medical research that impacts health and wellness.
Sending informational and product-focused content via a company newsletter is still one of the most valued marketing strategies. Newsletters offer a big bang for the bucks. Whether your business markets to other businesses or to consumers, a newsletter is one of the best ways for you to stay connected and enhance your credibility as an expert in your field or niche. Sandy will help you develop an editorial calendar that maps out content for your newsletters. She will help you decide on the right frequency and features to achieve your business objectives. Then she will write content to ensure those newsletters deliver the right messages on time and on target. Whether you choose to deliver an eNewsletter, PDF newsletter, printed newsletter, or a hybrid version tailored to your business needs, Sandy will work with you to achieve your marketing goal.
Expertise in specialized accreditation for educational programs, including the Southern Association of Colleges and Schools Commission on Colleges (SACS-COC), Liaison Committee on Medical Education (LCME), and Accreditation Council Continuing Medical Education (ACCME).
Sandy enjoys writing about nutrition, health, and medicine, translating emerging science into stories and informational articles for websites and consumer publications. She specializes in writing media releases or blog posts for health and wellness organizations and medical journals to help spread the word about discoveries that can help people improve their health.