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Kim K
Writer #27658
Boston, MA
NEW 9/26/2018
3 Star Rating
0 Projects
0 Endorsements
0 Elite Skills
Kim has nearly 20 years of professional writing experience at global agencies such as SapientRazorfish and Digitas. Whether you're looking for a single piece of compelling copy or a 100-page copy deck for a website, Kim has the experience to grasp the assignment quickly, fill in the blanks, and deliver with focus, speed, and a collaborative mindset. During her years in the industry, Kim has touched a broad range of digital and cross-channel projects for brands such as Crest, Gillette, Reebok, Mastercard, Jeep, Celebrity Cruises, Petco Foundation, and Citizens Bank, giving her the skill set to take on many types of assignments.
Web Page
Facebook Post
Blog Post
Travel
Consumer Goods
Banking

Specialties

Specialties include integrated campaigns, brand positioning and voice, social activation and content, website and SEO copywriting, script writing, online advertising, emails, and blog posts.

Interests

Kim loves yoga and is a Baptiste-trained yoga teacher. She's also passionate about nutrition and well-being. And as the proud parent of a beloved rescue dog named Tillie, she cares deeply about animal welfare.

Education

Connecticut College

Kim graduated from Connecticut College, where she majored in English Literature and minored in Hispanic Studies.

Banking

0 Projects Completed

While at SapientRazorfish, Kim worked on the Citizens Bank account for nearly two years, touching everything from social posts to website copy. Projects included both consumer and business-to-business communications. Other banking brands Kim has worked on over the years include Webster Bank and HSA Bank.

Consumer Goods

0 Projects Completed

Kim has deep experience in the consumer goods category. While working at Digitas, Kim spent 10 years on the Procter & Gamble account, writing for brands such as Gillette Venus, Crest, Tide, Oral-B, Duracell, and Scope. Kim's experience writing in this category runs the gamut from simple promotional pieces to immersive brand experiences.

Travel

0 Projects Completed

During her combined 15 years at Digitas and SapientRazorfish, Kim partnered with several clients in the travel industry including Celebrity Cruises, Icelandair, British Airways, and Delta Airlines. Projects included emails, blog posts, direct mail pieces, and newsletters.

Blog Post

0 Projects Completed

While working in the content marketing lane at SapientRazorfish, Kim wrote blog posts for clients such as Icelandair and the Petco Foundation. She is versed in brainstorming post ideas, conducting research, and writing original content in line with the brand voice.

Web Page

0 Projects Completed

Kim has spent many years working at major digital agencies and has deep experience writing website copy, whether for full redesigns or brief landing pages. Clients have included Gillette, General Motors, Crest, Citizens Bank, Oral-B, Duracell, Cisco, and numerous others.

Facebook Post

0 Projects Completed

While working in the advertising and content marketing lane at SapientRazorfish, Kim wrote social posts for clients such as Dunkin' Donuts, Citizens Bank, and British Airways. While at a social-only agency prior to that, she wrote posts for clients such as Reebok and Harvard Pilgrim Health Care. Kim has deep creative experience in social, both from a tactical writing and broader activation perspective.

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