Toni M
Writer #25659
Glenside, PA
Joined 5/15/2018
4 Star Rating
34 Projects
0 Endorsements
0 Elite Skills
5 years of experience in advertising agencies both big and small. She's written for digital and for print--brochures, pamphlets, booklets, posters for the sides of buses, you name it. She has experience with retail copy related to entire stores and individual specs for decking. She has experience taking very complicated processes and distilling them for the masses. B2B, B2C.
Government
Brochure
Health
Science
Radio Spot
Blog Post

Specialties

social media content, social media strategy, pharmaceutical and nurtriceutical content, retail campaigns, retail copy, government copy, civic copy

Interests

Retail copy, civic tech, tech copy, retail campaigns, pharmaceutical and nutriceutical copy, beauty copy, fashion copy, hockey

Education

University of the Arts

At UArts Toni received a well-rounded liberal arts education in a conservatory atmosphere where focus on the student's chosen major began the moment they enrolled. It was four years dedicated to studying writing for the screen.

American University

American University's MFA program provides students with three years of intense workshops focused entirely on improving their writing with supporting coursework in literature and education.

Government

10 Projects Completed

Worked for the City of Philadelphia on content guidelines and helped to draft new content where possible to align with those guidelines.

Science

5 Projects Completed

While freelancing at an agency she wrote copy for the web and print about a number of nutriceutical products, food additives, and chemical products (B2B)

Health

4 Projects Completed

As part of freelance work, developed and produced multiple campaigns for healthcare companies in the Philadelphia area.

Blog Post

6 Projects Completed

Wrote blogs mostly for civic tech organization and for the City of Philadelphia while working for them.

Radio Spot

5 Projects Completed

While freelancing at several ad agencies, she frequently was called upon to write radio, usually for NPR or WHYY.

Brochure

4 Projects Completed

Wrote brochures that addressed: academic programs at universities, decking materials, hospitals and healthcare.

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