Architecture, design, new technologies, social media marketing communications, artist profiles, long-form articles, creative editorial direction, and leading social media writing.
Louis P.'s forte is telling stories, clearly and convincingly. "A subject is one thing," he says, "teasing out the story is another."
Louis P. studied under some of the top literary critics of the period: Marvin Mudrick who launched the highly-selective Creative Studies program in a former marine barracks, and Hugh Kenner, the leading Symbolist scholar
Louis P. studied under Pulitzer-prize winner Alan Dugan, who helped free his powers of observation, and narrative imagination.
In his senior year, Louis P was elected Editor in Chief of Putney Magazine, a position which gave him a window on professional publishing.
BLOGGER, “ASK LOUIS” 2015 – Present
Helps to raise the visibility of one of the leading developers of BIM software
Develops unique content through the craft of narrative storytelling
Manages and completes all assigned creative writing projects, within given deadlines
Conducts in-depth research and produced fresh and interesting content
Authors, edits, and updates feature articles, scripts and related digital content
Interviews leading figures in architecture, design, and technology, as well as those just below the radar
Marketing Consultant 2014 – Present
Consults senior management at design-oriented companies on a broad spectrum of projects, from creating editorial departments to launching custom marketing publications and blogs
Developed a series of workshops for architects and designers on how to create compelling Social Media Narratives and marketing materials, sponsored by leading design showrooms in the Boston area in conjunction with IFDA, the Interior Design Furnishings Association
Led a multimedia reputation management campaign, overseeing the gamut from editorial strategy to special events, for one the largest art dealers in the world, a $1+ billion company based in Detroit
Tapped by leading design exchanges such as The New York Design Center, Chicago’s Merchandise Mart, and The New Jersey Decorating Exchange to conceive, develop and produce 100+ page glossy custom publications
As Editor-In-Chief of Design Times back in 1986, Louis P. wrote many of the articles himself under different pen names. These were often the names of family members who were startled and delighted to see themselves in print.
Later, he wrote the defining column for Design Times' successor, New England Home. The column was called Trade Secrets and it focused on the latest developments in the New England design community.
Louis P also developed and wrote a regular department for the mega-yacht magazine Showboats International starting in 2005 and ending last year. Its focus was luxury furnishings available for the "floating palaces" of today.
Louis P's articles for Graphisoft cover a wide range, from neuro-architecture and biomimetic materials to social media marketing and best practices.