Toni is a professional writer with 14 years of experience. Her career started in journalism, where she cut her teeth on government meetings and community spotlights. Wanting to expand her skills, she moved into the world of advertising. She learned to write for websites, print publications and even videos. Her experience includes search engine optimized copy,scripts blog posts, brochures, sell sheets, proposals and more. She's worked for the past seven years as an online content creator, writing on a variety of topics for a variety of audiences. She loves researching new topics, crafting clear, concise messages to compel readers, and a collaborative working experience.