Beth specializes in writing both standard and long-form blog posts and articles. Throughout her career, she has covered many topics including health and wellness, yoga and mindfulness, business growth and entrepreneurship, pet care, human resources, and more.
Beth's academic training and over a decade of experience as a Certified Financial Planner (TM) has resulted in a unique ability to make even the most complex of topics understandable to the average reader. She enjoys researching an array of topics and is willing to dig deep into the industry she is working with to gain a true understanding. This allows for in-depth writing that establishes her clients as thought-leaders and experts in their field.
Beth excels in creating content that engages the reader, establishes credibility, and creates a loyal fan base. Every piece is designed to speak directly to the reader, create real value, and leave them wanting to come back for more.
Beth has had a lifelong passion for all things related health and wellness. She has personal experience with all types of diets including vegetarian and vegan, Paleo, low-calorie, low-carb high fat (LCHF), clean eating, IIFYM, and intuitive eating. She also has experience with almost every fitness trend including weight training, running, kickboxing, boot camp, yoga (including hot, goat, paddle board, and aerial), Red Zone, Crossfit, and 9 Round. She currently hosts a health and wellness lifestyle blog and frequently guest-posts for a popular local yoga studio.
Beth's secondary passion is her love of animals. She is a long-time owner of giant breed dogs including a 200 pound English Mastiff and a 95 pound Dogue de Bordeaux puppy. She believes in compassionate rewards-based training methods and recently finished ghostwriting a puppy care e-book. She has done years of hands-on volunteer work with the local Humane society and has experience with both pet adoption and working with qualified AKC breeders. She also worked on a large project creating articles about feline medical conditions for a pet insurance company.
More recently, Beth has developed a keen interest in entrepreneurship and small business growth. She frequently creates articles and blog posts related to digital marketing strategies, leadership skills, office culture, and social media strategies.
Beth enjoys working with spas and cosmetic surgery centers creating pieces related to skin care, cosmetic procedures. and spa management.
Beth strongly believes in giving back to the community. She has served on the board of The Women's Resource Center of Manatee and PACE Center for Girls. She has also participated in Leadership Manatee, Kiwanis and the Women's Leadership Initiative of the United Way. She has first-hand experience in fundraising and planning charitable events.
Beth graduated Magna Cum Laude with a Bachelor's in finance degree from the University of South Florida.
Beth completed course work for the Certified Financial Planner (CFP) certification through the College for Financial Planning.
Beth has worked with multiple writing agencies to provide quality ghostwritten work for the health and wellness industry. She has worked extensively with spas, cosmetic surgery centers, mental health professionals, and other wellness providers. She hosts a wellness lifestyle blog with a focus on mindfulness, meditation, and physical, mental, and spiritual health. She is currently completing a 12-part guest-blogging series for a popular local yoga studio.
Beth's love for all things animal-related shines through in her writing. She has first-hand knowledge of giant-breed dog ownership, working with a professional breeder, and puppy training. She has seen her animals through several medical emergencies, unexplained paralysis, and bone cancer. Although these experiences were emotionally draining, they gave her first-hand knowledge of dealing with pet insurance companies, animal emergency rooms, veterinary specialists, animal ambulances, and the emotional roller-coaster of having to choose humane euthanasia. She has volunteered with her local Humane Society, working hands-on with the shelter animals and observing the adoption process.
She worked on an in-depth writing project related to feline medical issues and recently completed a project ghostwriting a puppy training e-book for new puppy parents.
Beth has a passion for helping small business owners and entrepreneurs grow their business and find ways to thrive. Recent topics include blogging for business growth, outsourcing, brand-building, and social media strategies. She also ghostwrites for human resource departments, attorneys, executives, and other business professionals.
Beth is experienced in writing both short and long-form blog posts covering a wide variety of topics. She works closely with her clients to develop a unique brand voice. Her content is well-researched, conversational, and full of personality. Beth's blog posts are designed to appeal to both search engines and the target audience, making them the perfect way to create value for consumers while improving website statistics.
Beth has experience writing both short and long-form articles that are dynamic, engaging, and never boring. Each article is designed to show off the client's knowledge, convey authority, and establish them as an industry leader. She prides herself in doing her research, fact-checking statements, and sourcing facts and statistics.
When internet users visit your website, you have only a few seconds to capture their attention and convince them to stay. Beth writes engaging web copy that creates a memorable user experience, sells products, and increases brand awareness. Her website copy communicates a clear vision, creates a moving value proposition, and includes motivating calls to action.