Martha's specialties include copy writing for software and exhibits, grant writing, press releases and other promotional materials.
Martha's interests include food, agriculture, animals, health, science and parenting.
Martha attended Northwestern University and received a BS in Radio/TV/Film. She graduated with a 3.67 GPA.
For several years, Martha wrote and edited content for interactive software companies. Her projects included software for museum exhibits, corporate displays, websites, games and more, covering topics such as history, biology, art and fine dining. She excels at condensing complex text into brief, comprehensible segments and enjoys researching new topics. She also has experience writing documentation for software.
Martha has written newsletters, grants, and promotional materials for farms and food projects. She has also worked on creating websites for farms. She has a deep understanding of agriculture, especially small farms, urban farming, and organic farming. As a result of her work with farms, she is also familiar with food trends and food marketing.
Martha has written newsletter content for several businesses, mainly in the agricultural industry. She currently runs her own business and writes frequents newsletters to customers and community members, which consistently perform well. She is able to craft newsletters in many styles, including conversational, sales-oriented, and serious.
Martha has written grants and project proposals in both the software and agriculture industries. She is familiar with the appropriate language for these asset types, and understands how to craft grants and proposals with clear, measurable goals. She can incorporate budgets, deliverables, and schedules into proposals, and can research as necessary to provide hard data when needed.